Silvercar to Launch at Miami Airport
Silvercar, the app-based car rental operation, will be launching its silver Audi A4 rental service at Miami International Airport on July 14.
A customer at Silvercar's location at Austin Bergstrom International Airport is guided to his car by Silvercar's curbside valet service. Photo credit: Silvercar.
Silvercar.
Silvercar, the app-based car rental operation, will be launching its silver Audi A4 rental service at Miami International Airport on July 14. The company is now taking reservations online.
"We're thrilled to begin building our East Coast footprint," said Silvercar CEO Luke Schneider. "Miami is a huge opportunity for us. Demand for our product continues to outpace supply in just about every market we operate. With Miami — the fifth largest car rental market in the U.S. — we can continue to tap into that demand and grow our passionate customer base."
From reservation to return, Silvercar customers can manage their entire car rental experience using a smartphone app. Customers can unlock an Audi A4 by scanning a QR code on the vehicle’s windshield, says the company.
Silvercar will offer Miami Airport customers an introductory rate of $59 a day for reservations starting July 14. Normal pricing is $89 on weekdays and $59 on weekends, says the company.
Miami will be Silvercar’s seventh location since it launched in 2013. Currently, Silvercar has airport locations at Los Angeles Int'l (LAX), San Francisco Int'l (SFO), Dallas Forth-Worth Int'l (DFW), Dallas Love-Field (DAL), Austin-Bergstrom Int'l (AUS) and Phoenix Sky Harbor Int'l (PHX).
For more information, visit www.silvercar.com.
More Rental Operations
What Does It Take to Succeed in B2B Rentals?
The fundamentals may be familiar to daily car rental operators, but project-based truck rentals put different demands on the fleet and the business.
Read More →
NPR Builds on International Partnerships to Grow Rental Bookings
With Ana Laborde supporting broker development, NPR Auto Group is tailoring distribution strategies, rate packages, and partnerships to grow international reservations across its three brands.
Read More →
Advantage, Sixt Place Among Top Five in Annual Satisfaction Study
While Enterprise and National retain the top spots in JD Power’s 2026 rankings, the latest customer satisfaction results suggest renters can find competitive service beyond the biggest car rental names.
Read More →
The $100,000 Insurance Trap in Exotic Car Rentals
Exotic rental agencies often rely on customers’ personal auto policies to protect six-figure vehicles. But policy language can dramatically change the coverage for vehicles over $100,000 MSRP.
Read More →
The Booking Is Confirmed, But Is Your Customer Ready to Drive?
For international renters, a confirmed reservation doesn’t always mean they’re eligible to drive. Earlier checks can help operators catch documentation and payment issues before the customer reaches the counter.
Read More →
ICRS 2027 Opens Call for Papers
The International Car Rental Show seeks session proposals on the business, operational, and technology issues facing car rental operators. Submissions are due Jan. 15.
Read More →
Turo to Launch Vehicle Delivery Service
Turo Delivered will let travelers search for vehicles that hosts can deliver directly to hotels, homes, airports, train stations, and other locations.
Read More →
Palm Beach Airport Code Change Creates Car Rental Distribution Gap
A test of rental searches under the old PBI and new DJT airport codes returned largely different sets of brands and vehicles, highlighting a potential distribution problem for rental operators.
Read More →
U-Save Continues Dominican Republic Expansion with Launch in Punta Cana
The new franchise location builds on U-Save’s existing Santo Domingo operation and will begin taking reservations for October 2026.
Read More →
When AI Books the Rental Car, Who Controls the Sale?
As AI moves from comparing rental rates to completing transactions, operators need to understand how travelers find, interpret, rank, and ultimately see their offers. (Part 2 of 2.)
Read More →