Auto Rental News
MenuMENU
SearchSEARCH

Toyota Announces Spring Incentives

Toyota Corporate Fleet has announced "Special Spring Incentives" for its 2003 MY Licensee Rent A Car Risk Program. The details of the original program are as follows: Program Type: Licensee...

by Staff
January 15, 2003
4 min to read


Toyota Corporate Fleet has announced "Special Spring Incentives" for its 2003 MY Licensee Rent A Car Risk Program. The details of the original program are as follows:


  • Program Type: Licensee Rent A Car - Risk Program

  • Eligible Models:
    Camry $300.00
    Corolla $200.00
    Avalon $1,400.00
    Solara $1,300.00
    4Runner $300.00
    RAV4 $300.00
    Echo $200.00


  • "J" Category Fleet Vehicles ordered from Fleet Production.

  • TMS Fleet Field Manager will notify the account of our ability to produce vehicles during the requested production month.

  • Selling dealers are responsible to ensure the account has approved financing to purchase vehicles.

  • Incentive payments will be made by check to the account in approximately 30 days from when the vehicle is reported sold.

  • Due to a limited supply of Risk vehicles for the 2003 model year, please contact your respective Toyota Fleet Field Manager/Private Distributor Fleet office. This information can be found via our web-site: fleet.Toyota.com, under the customer support tab. If you need additional information on this program or any other fleet program offered by Toyota, please visit us on our web-site.

  • SPECIAL ACTIF* INCENTIVE ENHANCEMENT: Association for the Car and Truck Rental Independent Franchises (ACTIF). As a benefit for being a member of ACTIF, Toyota has provided a special enhancement of $75 per Risk vehicle purchased under this program. This is in addition to the above listed incentives.

  • In order for ACTIF members to receive this special ACTIF Risk Incentive, the member must be listed as a member in good standing with ACTIF at the time of submission for reimbursement. For reimbursement, the account must submit a letter requesting payment listing the eligible VINs, Fleet ID and membership name or DBA as listed by ACTIF. This request must be sent to:

    Toyota Motor Sales, USA, Inc.
    19001 S. Western Avenue
    Torrance, CA 90509
    Attn: M. Yusuf (Mail Drop A308)

    Program Requirements and Guidelines

  • Franchised automobile dealers, used car dealers and/or brokers are not eligible for this program.

  • Vehicles purchased under this program must not be for resale.

  • Accounts must purchase a minimum of 10 or more Toyotas in the model year.

  • Accounts are required to keep vehicles in-service a minimum of 6 months or 12,000 miles, whichever occurs first.

  • Vehicles must be titled in the name of the rental account. In cases where the account chooses to finance the purchase through a leasing company, vehicles should be jointly registered with the account and/or, in care of, the lessor.

  • Vehicles must be reported sold to the same account as originally ordered.

  • Acceptance of an order will not constitute a commitment to build Toyota vehicles. We reserve the right to cancel, limit product availability, amend, revise or revoke this program at any time.

  • The Daily RAC account must have a valid Toyota Fleet Identification Number.

  • A completed enrollment form must be submitted with the initial purchase order for the 2003 model year Risk Program.

    Ineligible Units

  • Vehicles not used in daily rental service.

  • Vehicles that have been category transferred from "E" to "J".

  • Units purchased from dealer stock.

  • Vehicles that have not been pre-approved by TMS.

    Any deviation of the above listed Requirements and Guidelines will constitute a breach of this agreement, resulting in cancellation of the Fleet Identification Number.

    All undelivered vehicles will be cancelled and any incentives paid on such vehicles will be charged back.

    For additional information on Toyota Fleet, visit the Web site at fleet.toyota.com. Fleet customers will now be able to access all of Toyota’s fleet products, along with competitive comparison information, industry news, links to other fleet industry web-sites, and communicate with Toyota Fleet Field Managers via email.

    Special Spring Incentive Enhancement
    Effective with January orders, March Fleet Production, the TMS Corporate Fleet Department, has added enhancements to the above program. The enhancements are as follows:

    Camry $600
    Corolla* $400
    Avalon $1800
    RAV4 $400


  • All program requirements and guidelines of the originally announced "2003 MY Licensee Rent-A-Car Risk Program" apply.

  • "J" category fleet vehicles ordered from fleet production.

  • All existing licensee risk orders, for 2003MY vehicles, ordered from January 15, 2003 through May 2003 order month and scheduled for delivery between May 2003 through August 2003 will be eligible for this enhancement.

  • *January 15, 2003, is the last order month for the 2003 Corolla. February is the first order month for '04MY Corolla's. Under this program, '04MY Corolla's are included, however, the last order month under this program will be April with August deliveries.

  • Special "ACTIF" incentive still applies.

  • A 2003 "Risk" enrollment form must be completed and on file with Purchase Order. (Disregard if already enrolled).

  • A minimum of 5 vehicles must be ordered for a particular order/delivery month.

    There are a limited number of Camry's, Avalon's and RAV4's available under this special enhancement. Remember, January 15th is build out for the '03MY Corolla's. Orders will be taken on a first come, first served basis, with proper enrollment information and purchase order. Once orders are received, the TMS Corporate Fleet Department will determine and advise you of production month availability.


More Rental Operations

thumbnail what does it take to succeed in b2b rentals
Rental Operations•by Chris Brown•October 12, 2026

What Does It Take to Succeed in B2B Rentals?

The fundamentals may be familiar to daily car rental operators, but project-based truck rentals put different demands on the fleet and the business.

Read More →
Photo of Ana Laborde and world map
Rental Operations•by Chris Brown•October 12, 2026

NPR Builds on International Partnerships to Grow Rental Bookings

With Ana Laborde supporting broker development, NPR Auto Group is tailoring distribution strategies, rate packages, and partnerships to grow international reservations across its three brands.

Read More →
Rental car agent shows woman her choice of rental car
Rental Operations•by Chris Brown•October 7, 2026

Advantage, Sixt Place Among Top Five in Annual Satisfaction Study

While Enterprise and National retain the top spots in JD Power’s 2026 rankings, the latest customer satisfaction results suggest renters can find competitive service beyond the biggest car rental names.

Read More →
Ad Loading...
an exotic car wrapped in an insurance policy
Rental Operations•October 1, 2026

The $100,000 Insurance Trap in Exotic Car Rentals

Exotic rental agencies often rely on customers’ personal auto policies to protect six-figure vehicles. But policy language can dramatically change the coverage for vehicles over $100,000 MSRP.

Read More →
globe of world and drivers license from UK
Rental Operations•September 28, 2026

The Booking Is Confirmed, But Is Your Customer Ready to Drive?

For international renters, a confirmed reservation doesn’t always mean they’re eligible to drive. Earlier checks can help operators catch documentation and payment issues before the customer reaches the counter.

Read More →
Scenes from Car Rental Shows past
Rental Operations•by Staff•September 23, 2026

ICRS 2027 Opens Call for Papers

The International Car Rental Show seeks session proposals on the business, operational, and technology issues facing car rental operators. Submissions are due Jan. 15.

Read More →
Ad Loading...
hand holding phone and Turo logo
Rental Operations•by Staff•September 21, 2026

Turo to Launch Vehicle Delivery Service

Turo Delivered will let travelers search for vehicles that hosts can deliver directly to hotels, homes, airports, train stations, and other locations.

Read More →
plane, palm trees, car rental sign
Rental Operations•by Chris Brown•September 15, 2026

Palm Beach Airport Code Change Creates Car Rental Distribution Gap

A test of rental searches under the old PBI and new DJT airport codes returned largely different sets of brands and vehicles, highlighting a potential distribution problem for rental operators.

Read More →
Team members of U-Save's new franchise
Rental Operations•by Staff•September 15, 2026

U-Save Continues Dominican Republic Expansion with Launch in Punta Cana

The new franchise location builds on U-Save’s existing Santo Domingo operation and will begin taking reservations for October 2026.

Read More →
Ad Loading...
A traveler searches for rental cars with an AI bot
Rental Operations•September 14, 2026

When AI Books the Rental Car, Who Controls the Sale?

As AI moves from comparing rental rates to completing transactions, operators need to understand how travelers find, interpret, rank, and ultimately see their offers. (Part 2 of 2.)

Read More →
Ad Loading...