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Virgin America and Hertz Team Up

The two companies are offering Elevate loyalty program members great deals on the road and at 35,000 feet.

by Staff
August 19, 2011
4 min to read


Virgin America, the award-winning airline that is reinventing travel, announces today that it has partnered with The Hertz Corporation, the world's largest general use airport car rental brand, to offer Virgin America's Elevate loyalty program members exclusive deals on Hertz rental cars wherever the airline flies.  Elevate members who rent with Hertz can earn one Elevate point per $1 spent on qualifying rentals and for a limited time, Virgin America and Hertz are offering double points and up to 35 percent off for rentals of two days or more through December 31, 2011*

"We're pleased to partner with Hertz to offer our business and leisure travelers another great option for ground travel once they've arrived at their destination," said Brett Billick, director of CRM at Virgin America. "Our new partnership with Hertz provides our frequent flyers with an easy and seamless travel experience throughout their trip - both in the air and on the ground."

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The latest partnership with Hertz expands Virgin America's rental car partners to three of the largest car rental companies in the U.S., giving the airline's guests even more options for ground travel during their business trip or leisure getaway.  Virgin America's Elevate frequent flyer loyalty program offers guests the ability to redeem points** for any unsold seat - on any Virgin America flight, at any time. Elevate offers Web-based redemption with no black-out dates and has grown to over 1.9 million members since the carrier's 2007 launch. Last year, Virgin America rolled out changes to Elevate in order to give flyers more flexibility to earn and redeem points for travel on the airline. Elevate members are also able to retain their Elevate points indefinitely, as long as they either earn or redeem points at least once every 18 months.

Known for its beautifully designed mood-lit cabins, innovative amenities and topnotch service, Virgin America has won a list of industry best-in-class awards since its 2007 launch, including "Best Domestic Airline" in Travel + Leisure's World's Best Awards in 2008, 2009, 2010 and 2011 and "Best Domestic Airline" in Condé Nast Traveler's 2008, 2009 and 2010 Readers' Choice Awards.

Virgin America flies to San Francisco, Los Angeles, New York, Washington D.C., Seattle, Las Vegas, San Diego, Boston, Fort Lauderdale, Orlando, Dallas-Fort Worth, Los Cabos, Cancun and Chicago.

*Terms and Conditions: Base point earning for Hertz is 1 point per $1 spent on qualifying rentals. Now through 12/31/11 members will earn 2 points per $1 spent on qualifying rentals of 2 or more days.  To reserve this offer offline, call Hertz at 1-800-654-2210 in the U.S. and Puerto Rico, or 1-800-263-0600 in Canada.  At the time of reservation, you must provide discount CDP 1916490, PC 160252 and your Elevate number.  Advance reservation required.  CDP 1916490 and PC from above must be included in the reservation.  This offer has no cash value, may not be used with Pre-Pay Rates, Tour Rates or Insurance Replacement Rates and cannot be combined with any other certificate, voucher, offer or promotion.  Hertz age, driver, credit and qualifying rate restrictions for the renting location apply.  Taxes, tax reimbursement, age differential charges, fees and optional service charges, such as refueling, are not included.  The CDP savings of up to 35% apply to time and mileage charges only, discount vary by rental date, location and vehicle type.  Frequent Flyer Surcharge of $0.75 per day, up to a maximum of $5.25 per rental may apply.  Modifying your reservation may result in a change in your rate and/or invalidate this offer.  Points will not be awarded on travel industry rates, wholesale tour packages, insurance/dealer replacement, other promotional rates or group travel.  Offer valid for pickup through December 31, 2011.  Please allow 4 to 6 weeks for points to post in your Elevate account.

**Points required to redeem an Elevate travel reward on Virgin America will be publicly available on a seat and flight-specific basis and are subject to change.  Domestic reward bookings are subject to a security fee of $2.50 per segment, payable by credit card or Virgin America credit file.  The Passenger Facility Charge and Segment Fees are waived for domestic reward bookings.  For international reward bookings, Virgin America guests are responsible for the taxes and fees incurred from international travel.  These taxes and fees are subject to change at the discretion of each country's government and also vary from country to country depending on the origin and destination.


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