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Enterprise Mobility’s second annual survey reveals changes in Americans’ travel preferences and their complex relationship with evolving vehicle tech.
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Maryland will require rentals to 18-year-olds in some circumstances. The new law marks a good time to review aged-based rental laws as well as issues surrounding aged-based surcharges, liability, and discrimination claims.
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These younger generations do and see things differently than any other generation. Therefore, you need a unique consideration when creating marketing strategies and new products.
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Auto Rental News and Frontline Performance Group are deploying a recruitment survey to understand hiring Millennial and Gen Z employees.
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According to new data in in the second annual State of Business Travel Survey by National Car Rental, millennials are capitalizing on a new, unofficial work perk: “bleisure” travel.
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In Michigan, New York, and the province of Quebec, the minimum age to rent a vehicle will remain 18 for both brands as required by law.
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EZ Rent-A-Car hopes that adding a cryptocurrency reward option to its loyalty program will not only set it apart from its competitors, but create a more meaningful rewards program for its core customers.
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Millennials will one day constitute your largest customer base. Reaching them entails a diversified product offering, social interaction, streamlining the rental process, and marketing the experience.
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When faced with the prospect of losing access to a vehicle for an extended time, millennial drivers in particular say they would rather go without social media for a week (50%), according to a survey by Enterprise Rent-A-Car.
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In Zipcar’s latest Urbanite Study, two in five urbanite respondents plan to sell their cars, while 83% of respondents believe automated cars will be on streets in their lifetime.
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