Enterprise Holdings is parntering with General Motors to significantly increase the number of connected vehicles in its fleet by the end of 2019. Enterprise began piloting its connectivity platform with GM this year, with a goal of adding more than 100,000 connected Chevrolet, Buick, GMC, and Cadillac vehicles to the fleet during the next 12 months.
This initiative will streamline and enhance the experience for customers of the Enterprise Rent-A-Car, National Car Rental, and Alamo Rent A Car brands.
“This is our first step toward a fully connected fleet of vehicles,” Christine Taylor, president and chief operating officer of Enterprise Holdings, said in a statement. “We’ve always understood the value of an integrated network, which has made this an easy decision. We’ll continue to adopt technology solutions that make renting cars easier and seamless for our customers.”
Connected vehicles will soon expedite the renting and returning of vehicles for customers at neighborhood and airport Enterprise, National, and Alamo locations. For example, they can automate such tasks as checking fuel levels, vehicle condition and odometer readings. Onboard telemetry allows geofenced rental locations to automatically receive these readings when customers return their cars, making the return of the vehicle frictionless.
“Connected vehicles provide customers with a simple, fast rental and return experience,” added Taylor. “The potential for the products and services we’ll be able to offer our customers when all of our vehicles are connected is limitless. As we add these cars to our fleet, we look forward to introducing customers to new technologies and features that not only enhance the driving experience, but also the entire transportation ecosystem.”
Beyond the benefits to future rental experiences, car rental customers can take advantage of the many features and services available via the embedded connectivity in GM’s connected vehicles. The vehicles will come with the latest technology for personalized driving experiences, including Apple CarPlay®, Android Auto and OnStar. Such features as emergency services, crisis assistance, automatic crash response, and remote lock/unlock will also be included to add an additional level of convenience and safety.
“Together, we’re offering Enterprise customers the latest benefits of our connected fleet technology from renting the vehicle to enjoying it on the road and, finally, returning the vehicle,” said Ed Peper, U.S. Vice President of GM Fleet. “This represents the latest evolution in our more than 60-year partnership with Enterprise.”