Enterprise Holdings today completed the purchase of Deem, a managed-travel technology platform. The Deem platform includes Deem Work Fource and Deem Ground Work, a suite of online booking and travel technology products for business travelers, travel managers, travel-management companies and suppliers.
Since 2011, Deem has provided the technology behind Enterprise Holdings’ EHIDirect travel booking platform for small- and medium-sized corporations. Enterprise has been a minority investor in Deem since 2016. Most recently, Enterprise and Deem partnered together to offer National Car and Driver in China through the National Car Rental brand.
"We recognized Deem as a company that can bring better solutions to the travel industry,” Greg Stubblefield, executive vice president and chief strategy officer for Enterprise Holdings, said in a statement.
Under Enterprise Holdings, Deem now has access to an infusion of capital and resources to help further expand its product roadmap and increase the pace of product development and enhancements.
Deem will continue to operate autonomously from its Silicon Valley headquarters and offer its suite of business travel technology including air and hotel as well as ground transportation options across major rental car, black car, ride-hailing, and rail service providers. John F. Rizzo will remain in his role as Chief Executive Officer, as will the rest of the Deem executive team.