Related: National, Deem Partner to Ease Business Travel in China
Enterprise Completes Acquisition of Deem
Since 2011, Deem has provided the technology behind Enterprise Holdings’ EHIDirect travel booking platform for small- and medium-sized corporations.

Under Enterprise Holdings, Deem now has access to an infusion of capital and resources to help further expand its product roadmap and increase the pace of product development and enhancements.
Screenshot via Deem.
Enterprise Holdings today completed the purchase of Deem, a managed-travel technology platform. The Deem platform includes Deem Work Fource and Deem Ground Work, a suite of online booking and travel technology products for business travelers, travel managers, travel-management companies and suppliers.
Since 2011, Deem has provided the technology behind Enterprise Holdings’ EHIDirect travel booking platform for small- and medium-sized corporations. Enterprise has been a minority investor in Deem since 2016. Most recently, Enterprise and Deem partnered together to offer National Car and Driver in China through the National Car Rental brand.
"We recognized Deem as a company that can bring better solutions to the travel industry,” Greg Stubblefield, executive vice president and chief strategy officer for Enterprise Holdings, said in a statement.
Under Enterprise Holdings, Deem now has access to an infusion of capital and resources to help further expand its product roadmap and increase the pace of product development and enhancements.
Deem will continue to operate autonomously from its Silicon Valley headquarters and offer its suite of business travel technology including air and hotel as well as ground transportation options across major rental car, black car, ride-hailing, and rail service providers. John F. Rizzo will remain in his role as Chief Executive Officer, as will the rest of the Deem executive team.
More Rental Software

Southwest Airlines Selects CarTrawler For Its Car Rental Booking Platform
The platform is designed to allow customers to compare and book rental vehicles more easily during the travel booking process.
Read More →
RentalMatics, GeoInt Partner On Rental Car Speed Tracking Tech
Rental operators can now detect and act on speeding while vehicles are still on rent, thereby reducing fines, admin workload, vehicle wear, and safety risks.
Read More →
NextPass Expands Toll Payment Service to Highway In Toronto
Fleets and consumer can use a transponder-less option when traveling between Canada and the U.S.
Read More →
Zubie, PurCo Integrate Rental Damage Detection With Telematics
The combination brings actionable vehicle insights into PurCo’s PurInspect platform, improving damage detection and operational efficiency for rental fleets.
Read More →
Why Car Rental Can No Longer Run On Workarounds
The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.
Read More →
Why Car Rental Can No Longer Run On Workarounds
The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.
Read More →
Using AI To Find Rental Car Damage
Angry car renters are storming social media, the mainstream media, and online ratings platforms to complain about charges they claim are either unfounded or excessive.
Read More →
Flexways Opens 10 Locations Among Franchise, Affiliate Rental Networks
The integrated business model combines each operator’s local expertise with international standards to boost sales.
Read More →
RentalMatics, Rently Combine Platforms To Link Fleet Data With Rental Car Operations
The integration aims to simplify processes by reducing the need to switch between systems and widen access to fleet information.
Read More →How AI Reforms Rental Pricing And Rates
AI can go further in defining rental pricing as an intelligent process that sets the right rates and right times. [VIDEO]
Read More →
