Enterprise Rent-A-Car Now Offers 2013 SRT Viper
Enterprise’s Exotic Car Collection now offers the exotic sports car as one of more than 50 luxury car rental choices.
When renting a car from Enterprise’s Exotic Car Collection, customers in Southern California now have one more option to choose from -- Chrysler Group’s all-new 2013 SRT (Street and Racing Technology) Viper.
“We are thrilled that Enterprise is adding our SRT Viper to its Exotic Car Collection, allowing renters to make that special event even more special or enjoy their vacation in style in our hand-built-in-Detroit, flagship supercar,” said Jim Sassorossi, director of fleet sales for the Chrysler Group. “We know this will also be an excellent way for potential buyers to get a first-hand driving experience with our high-performance sports car.”
Developed in 2006, the Exotic Car Collection was designed to give customers access to vehicles from some of the world’s top luxury manufacturers. With more than 50 makes and models at 13 locations, consumers have the opportunity to choose from luxurious coupes, sedans, SUVs, convertibles and now, the new SRT Viper.
For more information on the Exotic Car Collection by Enterprise, visit http://exoticcars.enterprise.com/.
More Rental Operations

Direct, Broker or Hybrid? How Travel Retailers Source Rental Cars
As travel retailers weigh direct supplier relationships against third-party distribution, rental operators need to understand how those decisions affect their business.
Read More →
How Did This Independent Rental Operator Grow to 170 Vehicles in 4 Years?
With 170 vehicles across three Kentucky locations, Joel Price relies on an overseas team to handle reservations, payments, and after-hours customer service. It's one part of an unconventional approach to growing an independent rental operation.
Read More →
What Does It Take to Succeed in B2B Rentals?
The fundamentals may be familiar to daily car rental operators, but project-based truck rentals put different demands on the fleet and the business.
Read More →
NPR Builds on International Partnerships to Grow Rental Bookings
With Ana Laborde supporting broker development, NPR Auto Group is tailoring distribution strategies, rate packages, and partnerships to grow international reservations across its three brands.
Read More →
Advantage, Sixt Place Among Top Five in Annual Satisfaction Study
While Enterprise and National retain the top spots in JD Power’s 2026 rankings, the latest customer satisfaction results suggest renters can find competitive service beyond the biggest car rental names.
Read More →
The $100,000 Insurance Trap in Exotic Car Rentals
Exotic rental agencies often rely on customers’ personal auto policies to protect six-figure vehicles. But policy language can dramatically change the coverage for vehicles over $100,000 MSRP.
Read More →
The Booking Is Confirmed, But Is Your Customer Ready to Drive?
For international renters, a confirmed reservation doesn’t always mean they’re eligible to drive. Earlier checks can help operators catch documentation and payment issues before the customer reaches the counter.
Read More →
ICRS 2027 Opens Call for Papers
The International Car Rental Show seeks session proposals on the business, operational, and technology issues facing car rental operators. Submissions are due Jan. 15.
Read More →
Turo to Launch Vehicle Delivery Service
Turo Delivered will let travelers search for vehicles that hosts can deliver directly to hotels, homes, airports, train stations, and other locations.
Read More →
Palm Beach Airport Code Change Creates Car Rental Distribution Gap
A test of rental searches under the old PBI and new DJT airport codes returned largely different sets of brands and vehicles, highlighting a potential distribution problem for rental operators.
Read More →
