Hertz Continues Partnership with Qatar Airways in New Agreement
After finalizing a rental on qatarairways.com, members of the Qatar Airways loyalty program Privilege Club will earn 500 ‘Qmiles.’
The Hertz Corp. entered a new agreement with Qatar Airways to provide the airline's customers with a new online platform for booking Hertz vehicles. The online site will offer full global rental options, as well as the ability to book Hertz rentals in either local or destination currency.
After finalizing a rental on www.qatarairways.com, members of the Qatar Airways loyalty program Privilege Club will earn 500 “Qmiles.” Exclusive year-round Hertz promotions will also be available to general passengers and Privilege Club members when booking through the online channels.
Qatar Airways CEO Akbar Al Baker expects the launch of the website to generate more business for both companies as it is “an additional service option which provides ease, flexibility and convenience to book rental cars with Hertz. In addition, Privilege Club members have even more options for taking advantage of Hertz promotions for short breaks or holidays year-round.”
The two companies have worked together the past three years to link Hertz’s 8,500 locations in 150 countries with Qatar’s fleet of 106 aircrafts traveling to more than 100 destinations.
More Rental Operations

Palm Beach Airport Code Change Creates Car Rental Distribution Gap
A test of rental searches under the old PBI and new DJT airport codes returned largely different sets of brands and vehicles, highlighting a potential distribution problem for rental operators.
Read More →
U-Save Continues Dominican Republic Expansion with Launch in Punta Cana
The new franchise location builds on U-Save’s existing Santo Domingo operation and will begin taking reservations for October 2026.
Read More →
When AI Books the Rental Car, Who Controls the Sale?
As AI moves from comparing rental rates to completing transactions, operators need to understand how travelers find, interpret, rank, and ultimately see their offers. (Part 2 of 2.)
Read More →
European Booked Car Rental Rates Fell 5%, Results Varied by Country
Ireland, Cyprus, and the United Kingdom saw steep declines, while booked rates rose in Poland and Hungary.
Read More →Is It Time to Rethink Rental Categories?
As traditional economy and compact cars disappear from the market, longtime rental operator Mike DeLorenzo asks whether the industry’s familiar vehicle categories still make sense — and what operators need to rethink along with them.
Read More →
Who Owns the Rate? AI Is Creating a New Distribution Problem for Car Rental
Generative Engine Optimization asks whether AI can find a rental company, but operators also need to know whether the agent inspected enough of the market, compared equivalent offers, and presented a rate the traveler can actually book. (Part 1 of 2)
Read More →
U.S. Business Travel Car Rental Rates Forecast to Rise Up to 2%
Improved fleet supply should limit pricing gains in 2026-27, while insurance, repair costs, and softer residual values continue to pressure rental operations, according to Amex GBT.
Read More →
Sixt Revenue Tops $2.4 Billion in First Half of 2026
Sixt’s first-half revenue surpassed $2.4 billion for the first time as demand outpaced fleet growth, lifting utilization and earnings despite weaker consumer sentiment in North America.
Read More →
In Memoriam: Bobby Klyce, Avis Licensee Legend
The longtime Birmingham Avis operator and 2018 Auto Rental News Impact Award recipient was remembered as an advocate for independent licensees and the broader car rental industry.
Read More →How to Build Custom Fleet Tools With AI and Vibe Coding [Webinar]
A new Automotive Fleet webinar explores how fleet managers are using AI and vibe coding to automate routine work and create simple operational tools without traditional programming skills.
Read More →
