Hertz First to Rent New Jaguar F-TYPE in Europe
The Jaguar two-seater sports car is the first luxury vehicle in Hertz’s new Dream Collection for Europe.
The Hertz Corp. is now offering the two-seat convertible Jaguar F-TYPE for rental in Belgium, France, Germany, Italy and the Netherlands — with rights to exclusivity in Europe for six months. The Jaguar F-TYPE sports car ushers in the launch of Hertz Europe's new Dream Collection, a line of luxury vehicles.
Michel Taride, group president of Hertz International, said: "We are very proud to welcome the Jaguar F-TYPE in Europe as the launch car of our new Dream Collection for Europe, a line of high-end vehicles providing a premium car rental experience. This addition enhances our partnership with Jaguar Land Rover, a leading car manufacturer that has yet again reinvented the sport cars segment with its F-TYPE. Now our customers can live the dream of high performance motoring and pure driving enjoyment."
The Jaguar F-TYPE will be available to rent from Belgium (Brussels Airport), France (Nice Cote d’Azur International Airport, downtown Nice, Monaco, Saint-Tropez, Cannes, downtown Paris, Charles de Gaulle Airport and Paris Orly Airport), Germany (Frankfurt Airport and Munich Airport), Italy (Milan Malpensa Airport, Rome’s Leonardo da Vinci-Fiumicino Airport and Olbia Airport) and the Netherlands (Amsterdam Schiphol Airport).
Depending on the location, rental rates for the Jaguar F-TYPE start from 250 euros per day. European customers can book online from their Hertz country website. And customers outside of Europe can make reservations by contacting the Hertz call center of their country, according to Hertz.
Bernard Kuhnt, regional director of Jaguar Land Rover Europe, said: "We are very pleased to present the all new F-TYPE through our strong partnership with Hertz. We are confident that Hertz customers will enjoy our thoroughbred sports car designed for ultimate performance and driver involvement."
More Rental Operations

Palm Beach Airport Code Change Creates Car Rental Distribution Gap
A test of rental searches under the old PBI and new DJT airport codes returned largely different sets of brands and vehicles, highlighting a potential distribution problem for rental operators.
Read More →
U-Save Continues Dominican Republic Expansion with Launch in Punta Cana
The new franchise location builds on U-Save’s existing Santo Domingo operation and will begin taking reservations for October 2026.
Read More →
When AI Books the Rental Car, Who Controls the Sale?
As AI moves from comparing rental rates to completing transactions, operators need to understand how travelers find, interpret, rank, and ultimately see their offers. (Part 2 of 2.)
Read More →
European Booked Car Rental Rates Fell 5%, Results Varied by Country
Ireland, Cyprus, and the United Kingdom saw steep declines, while booked rates rose in Poland and Hungary.
Read More →Is It Time to Rethink Rental Categories?
As traditional economy and compact cars disappear from the market, longtime rental operator Mike DeLorenzo asks whether the industry’s familiar vehicle categories still make sense — and what operators need to rethink along with them.
Read More →
Who Owns the Rate? AI Is Creating a New Distribution Problem for Car Rental
Generative Engine Optimization asks whether AI can find a rental company, but operators also need to know whether the agent inspected enough of the market, compared equivalent offers, and presented a rate the traveler can actually book. (Part 1 of 2)
Read More →
U.S. Business Travel Car Rental Rates Forecast to Rise Up to 2%
Improved fleet supply should limit pricing gains in 2026-27, while insurance, repair costs, and softer residual values continue to pressure rental operations, according to Amex GBT.
Read More →
Sixt Revenue Tops $2.4 Billion in First Half of 2026
Sixt’s first-half revenue surpassed $2.4 billion for the first time as demand outpaced fleet growth, lifting utilization and earnings despite weaker consumer sentiment in North America.
Read More →
In Memoriam: Bobby Klyce, Avis Licensee Legend
The longtime Birmingham Avis operator and 2018 Auto Rental News Impact Award recipient was remembered as an advocate for independent licensees and the broader car rental industry.
Read More →How to Build Custom Fleet Tools With AI and Vibe Coding [Webinar]
A new Automotive Fleet webinar explores how fleet managers are using AI and vibe coding to automate routine work and create simple operational tools without traditional programming skills.
Read More →
