GRAND RAPIDS, MI - Bennett Bidwell, former chairman of Chrysler Motors, passed away on October 14.
by Staff
October 25, 2011
Bidwell speaking at an AFLA conference, from a 1990 article in Fleet Financials magazine.
2 min to read
Bidwell speaking at an AFLA conference, from a 1990 article in Fleet Financials magazine.
GRAND RAPIDS, MI - Bennett (Ben) Bidwell, former chairman of Chrysler Motors, passed away on October 14. He was 84. He retired from Chrysler in 1990 after a 37-year career in the automotive industry.
He was appointed the chairman of Chrysler Motors in 1988. He joined Chrysler in 1983 as executive vice president. Sales, marketing, and public affairs all reported to him. He was elected to the company’s board of directors in 1983.
Ad Loading...
Before joining Chrysler, Bidwell was president and chief operating officer of The Hertz Corp. Prior to his role there; he worked with Ford Motor Co. for 27 years. He became vice president of the car and truck group for Ford’s North American Automotive Operations in 1978.
“Ben was a great friend, not only with me but he was always supportive and enthusiastic about the fleet business for Ford and Chrysler,” said Ed Bobit, chairman of Bobit Business Media. “We were the same age, so we related. He was kind enough to address the AFLA group in the association's early years for me. His humor was apparent every time we met; dealers and everyone one he met felt comfortable with him and admired his leadership.”
The cover of the 1990 issue of Fleet Financials magazine.
In 1990, Fleet Financials magazine interviewed Bidwell about Chrysler's product plans, fleet cost containment, and vehicle selection. You can view a PDF of the article here.
“Ben Bidwell was a huge supporter of fleet while at Chrysler,” said Mike Antich, editor of Automotive Fleet and Fleet Financials magazine. “I interviewed Ben several times in the final years of his career and he was the cover story for several issues of Fleet Financial magazine. Without a doubt, his knowledge of the auto industry was incredibly impressive, but my fondest memory was his sense of humor.”
Bidwell was a World War II veteran. He was the husband of Paula N. Bidwell (nee Nelson) for 55 years. He was the father of Karen A. Bidwell, Michael B. (Theresa) Bidwell and the late Susan (Alex) Fasules. He was the grandfather of Angela, Alexander, Bennett, and Charles, and he was the brother of Ann (Chandler) Sanborn and the late George Kinsley Bidwell.
West Coast disasters pose unique challenges and liabilities for rental fleet operators, who are advised to take steps tailored to their specific situations.
Angry car renters are storming social media, the mainstream media, and online ratings platforms to complain about charges they claim are either unfounded or excessive.
Revcuity, an outgrowth of Frontline Performance Group, aims to help clients capture more revenue moments with face-to-face customers, including in the car rental space.
Martin Romjue has been editing and reporting for ARN since 2023 and fully transitioned to the role of chairman of the International Car Rental Show in 2026.
