Rate-Highway, a provider of revenue management solutions for the auto rental industry, has announced its collaboration with SwitchForce Global, a provider of central reservation systems and global distribution for the ground transportation travel industry.

The two companies recently created a new systems standard for recreational vehicle (RV) revenue management and reservations.

Rate-Highway’s RateMonitor revenue management system is being coupled with SwitchForce Global’s Starburst central reservation system using a newly designed set of application programming interfaces (APIs).

This coupling of technologies will provide SwitchForce Global users an unparalleled level of rate and revenue management intelligence and functionality currently unavailable in the recreational vehicle rental industry, according to the company.

“The users of this new technology will realize a new ease in rate management tasks and unparalleled availability of revenue generating insights heretofore unmatched in the industry,” says Michael Meyer, president of Rate-Highway.

The focus of this effort — the RV rental market — is currently greatly underserved in both reservation distribution systems and revenue management.