Auto Rental News
MenuMENU
SearchSEARCH

Silvercar Receives Largest Capital Raise to Date

Silvercar has announced a $28 million Series C equity issuance led by Audi. Silvercar recently launched in Las Vegas, its 12th market.

by Staff
January 4, 2016
Silvercar Receives Largest Capital Raise to Date

Silvercar's CEO Luke Schneider. Photo courtesy of Silvercar.

2 min to read


Silvercar's CEO Luke Schneider. Photo courtesy of Silvercar.

Silvercar has announced its largest capital raise to date with a $28 million Series C equity issuance led by Audi.

The Series C announcement comes as Silvercar unveils its enhanced digital and mobile platforms and expands into Las Vegas, its 12th market, according to the company. Silvercar also received funding from Series B investors including Austin Ventures and Eduardo Saverin, co-founder of Facebook.

Ad Loading...

The funding will enable Silvercar to accelerate its airport car rental business and expand to new markets nationwide, according to the company.

Additionally, as part of the next phase of Silvercar's partnership with Audi, the companies will work together to develop Audi Shared Fleet, a solution for businesses looking to provide transportation to their employees on corporate campuses.

"Audi's confidence in Silvercar allows us to extend our reach even further, and bring forth the concept of shared mobility into many more markets, applications and product offerings," said Luke Schneider, Silvercar’s CEO. "It is our goal to accelerate the expansion of our successful airport business in order to integrate these new mobility products into the market as soon as possible."

Scott Keogh, Audi North America president, will be joining Silvercar's Board of Directors. Keogh will join Ken DeAngelis of Austin Ventures, Samrat Ganguly of Velos Partners, Blair LaCorte, formerly of Texas Pacific Group, and Schneider on the board.

"Silvercar represents not just the future of the car rental industry, but a vision for the future of mobility," said Keogh. "We want to utilize the company's strengths in technology and innovation to merge connectivity and mobility for today's consumer."

Ad Loading...

Currently, Silvercar operates its fleet of silver Audi A4s in Austin, San Francisco, Los Angeles, Dallas, Miami, Phoenix, Fort Lauderdale, Chicago, Denver, New York City and Las Vegas.

For more information, visit www.silvercar.com.

More Rental Operations

A tech collage of electronic devices against a computer chip blueprint map.
Rental OperationsMay 1, 2026

Why Car Rental Can No Longer Run On Workarounds

The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.

Read More →
A tech collage of electronic devices against a computer chip blueprint map.
Rental OperationsMay 1, 2026

Why Car Rental Can No Longer Run On Workarounds

The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.

Read More →
A black Audi SUV superimposed on a historic scene from downtown Tashkent, Uzbekistan.

Carwiz Sets Up Rental Operations In Central Asia

The global franchise operation reaches a first in its rental fleet portfolio with new service in Uzbekistan.

Read More →
Ad Loading...
A raging brushfire in the countryside.
Rental Operationsby Martin RomjueApril 30, 2026

Where Rental Fleets Must Adjust To Shifting Catastrophe Risks

West Coast disasters pose unique challenges and liabilities for rental fleet operators, who are advised to take steps tailored to their specific situations.

Read More →
ARN Industry Newsmakers thumbnail page with ARN and ICRS logos and shots of Nick DiPrima and Martin Romjue
Rental Operationsby Martin RomjueApril 27, 2026

Using AI To Find Rental Car Damage

Angry car renters are storming social media, the mainstream media, and online ratings platforms to complain about charges they claim are either unfounded or excessive.

Read More →
Photo of CEO Krešimir Dobrilović against a gray modernist crooked-tile mural display.

Carwiz Opens Car Rental Service In Panama

A Carwiz partner in Puerto Rico is taking on the Panama franchise with operations in the nation's largest airport.

Read More →
Ad Loading...
A world map with Flexways logo and new locations headline.

Flexways Opens 10 Locations Among Franchise, Affiliate Rental Networks

The integrated business model combines each operator’s local expertise with international standards to boost sales.

Read More →
Photo of a suitcase, passport, and smartphone.

Traveler Customer Satisfaction Up This Year Data Study Shows

The study looks at customer analytics to size up performance in car rentals, rideshare, airlines, lodging, and OTAs.

Read More →
A rental car between two placards showing a symbolic revenue increase from $300 to $1600.

New Consulting Company Ready To Boost Point-of-Sale Revenue

Revcuity, an outgrowth of Frontline Performance Group, aims to help clients capture more revenue moments with face-to-face customers, including in the car rental space.

Read More →
Ad Loading...
Martin Romjue stands at conference stage podium close to a dangling, glistening chandelier.
Rental Operationsby StaffApril 15, 2026

Meet The (Semi-New) ARN Editor

Martin Romjue has been editing and reporting for ARN since 2023 and fully transitioned to the role of chairman of the International Car Rental Show in 2026.

Read More →
Ad Loading...