Auto Rental News
MenuMENU
SearchSEARCH

SIXT Adds Corporate Location in Oklahoma

The central city location will employ 70 workers and eventually grow to 200 employees working across more than 40,000 square feet.

Photo of a big beautiful tall building in downtown Tulsa at sunset.

The new company hub in the center of downtown Tulsa will complement the global rental car provider's North American headquarters in Fort Lauderdale, Florida.

Photo: SIXT

2 min to read


SIXT USA will open company offices in the heart of the central business district of downtown Tulsa, Oklahoma next month.

The Tulsa location will support the company’s ongoing expansion across North America – SIXT’s largest growth market – while reinforcing its customer service. Tulsa is Oklahoma’s second most populous city behind Oklahoma City.

Ad Loading...

Occupying about 15,000 square feet and employing 70 people in its first year, the offices are projected to expand to 41,000 square feet and 200 employees within five years. This new hub will complement SIXT’s North American headquarters in Fort Lauderdale, Florida, by expanding the company’s capabilities across essential business functions.

“With its skilled workforce, strategic location, and strong business ecosystem, Tulsa provides the ideal environment to support our continued expansion,” said Tom Kennedy, president of SIXT North America, in a Feb. 18 news release. “This new office will enhance our ability to support branches and customers across multiple time zones, ensuring seamless service as we scale our operations.”

Since launching U.S. operations in 2011, SIXT has emerged as a leading mobility provider in the competitive rental car industry. This success is driven by strategic network expansion, a high industry premium fleet share, innovative marketing, and a team of more than 2,000 dedicated, customer-focused team members with an unwavering commitment to service excellence.

SIXT operates more than 100 rental car branches in 26 states and now serves 51 of the most important airports nationwide. By launching operations in Canada in 2022, SIXT is tapping into another billion-dollar market that also offers potential for synergies with its U.S. operations.

More Rental Operations

Avis and Hertz logos against a money line graph
Rental Operations•by Chris Brown•November 15, 2026

Hertz, Avis: Parsing the Q3 Headwinds and Tailwinds

Third-quarter results from Hertz and Avis show resilient pricing despite softer travel demand. Meanwhile, higher operating costs, recalls, uneven vehicle depreciation, and international weakness continue to put pressure on profits.

Read More →
Collage of cleaning car interior
Rental Operations•November 5, 2026

How Better Cleaning Processes Improve Rental Fleet Efficiency

A consistent approach to vehicle cleaning helps rental operators reduce turnaround delays and return vehicles to service without compromising cleanliness.

Read More →
Paperwork sits in front of a black Lamborghini
Rental Operations•November 1, 2026

Clean on Paper: Red Flags in Exotic Car Rental Verification

A suspicious $45,000 Lamborghini booking reveals the strengths and limitations of renter verification, from forged insurance documents to coverage gaps and unauthorized drivers. (Part 2 of 3)

Read More →
Ad Loading...
display of Turo's FSD homepage
Rental Operations•by Chris Brown•October 28, 2026

Turo and Tesla Take the Next Step Toward Autonomous Car Rentals

The partnership brings Tesla's Full Self-Driving (Supervised) technology into the rental experience, offering a glimpse of how increasingly automated vehicles could change car rental.

Read More →
Two identical rental cars, two different prices
Rental Operations•Cover Story•October 26, 2026

How Rental Operators Can Navigate Personalized Pricing Rules

As regulators scrutinize the use of customer data in pricing, rental operators need to know whether they can explain why one renter pays more than another.

Read More →
a laptop shows different connectivity paths for car rental supply
Rental Operations•October 23, 2026

Direct, Broker or Hybrid? How Travel Retailers Source Rental Cars

As travel retailers weigh direct supplier relationships against third-party distribution, rental operators need to understand how those decisions affect their business.

Read More →
Ad Loading...
thumbnail of title and photo of Joel Price and Chris Brown
Rental Operations•by Chris Brown•October 20, 2026

How Did This Independent Rental Operator Grow to 170 Vehicles in 4 Years?

With 170 vehicles across three Kentucky locations, Joel Price relies on an overseas team to handle reservations, payments, and after-hours customer service. It's one part of an unconventional approach to growing an independent rental operation.

Read More →
thumbnail what does it take to succeed in b2b rentals
Rental Operations•by Chris Brown•October 12, 2026

What Does It Take to Succeed in B2B Rentals?

The fundamentals may be familiar to daily car rental operators, but project-based truck rentals put different demands on the fleet and the business.

Read More →
Photo of Ana Laborde and world map
Rental Operations•by Chris Brown•October 12, 2026

NPR Builds on International Partnerships to Grow Rental Bookings

With Ana Laborde supporting broker development, NPR Auto Group is tailoring distribution strategies, rate packages, and partnerships to grow international reservations across its three brands.

Read More →
Ad Loading...
Rental car agent shows woman her choice of rental car
Rental Operations•by Chris Brown•October 7, 2026

Advantage, Sixt Place Among Top Five in Annual Satisfaction Study

While Enterprise and National retain the top spots in JD Power’s 2026 rankings, the latest customer satisfaction results suggest renters can find competitive service beyond the biggest car rental names.

Read More →
Ad Loading...