
Why Car Rental Can No Longer Run On Workarounds
The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.
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The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.
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In a recent Car Trawler survey, two-thirds of respondents who used AI to research cars or transfers reported a positive experience. They cited clearer price comparisons and easier vehicle choices as key benefits.
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The car rental platform removes some of the biggest pain points for car renters and travelers on a platform that it launched this year.
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The software-as-a-service provider is complementing its car rental and dealership loaner vehicle segments with ride hail services.
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In this Season 2 / Episode 2 of ARN Industry Newsmakers, Auto Rental News managing editor Martin Romjue talks with Jade Kang, chief product officer of Orcar, based in Seoul, South Korea, about how Orcar bases rental operations on AI.
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As of the end of January, the platform now operates its flexible lease and vehicle subscription services in 21 major U.S. markets.
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The partnership reflects growing demand in the car rental industry for data-led operations that unlock efficiency and revenue.
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AI’s use of data and smarter cars can enhance the business brainpower to spot problems, save time, and deliver superior service.
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Greater transparency, simplified digital access, and connected fleets will be the key factors in determining who comes out on top over the next 10 years.
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The AI-driven tool provides clarity on demand, pricing, fleet, and channel performance, all in real time.
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The Auto Rental News research comes around only once every two years, creating a collective voice of the industry that makes lasting impressions.
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