Audi Subscription Service Comes to Dallas
Subscribers to Audi Select receive access to Audi A4 sedan, A5 Cabriolet, Audi Q5, and Audi Q7 SUVs, and S5 Coupe for a set monthly price, plus two complimentary days of Silvercar rentals available at many major U.S. airports and cities for access to Audi vehicles when they travel.

The launch of Audi select follows on a growing mobility network that Audi is offering to its U.S. customers, especially since the brand’s acquisition of Austin, Texas-based Silvercar in 2017 and the company’s expansion to 24 rental locations across the country.
Photo via Audi.
Audi is launching a new monthly subscription service called Audi Select, available exclusively in the Dallas-Ft. Worth-area.
Subscribers to Audi select receive access to Audi A4 sedan, A5 Cabriolet, Audi Q5, and Audi Q7 SUVs, and S5 Coupe for a set monthly price, plus two complimentary days of Silvercar rentals available at many major U.S. airports and cities for access to Audi vehicles when they travel.
“Audi is building an ecosystem that will allow consumers to access the brand how they want, when they want, and where they want," said Scott Keogh, president of Audi of America. "Working closely with our dealer network in the Dallas area, Audi select is an important next step in offering customers premium mobility solutions with the options and flexibility that fit their lives.”
Audi Select is priced at $1,395 per month. The subscription includes two vehicle swaps per month via concierge pick-up and delivery at dealerships in addition to a home delivery option. Insurance, maintenance, roadside assistance, and unlimited mileage are also included, as well as two days of Silvercar rentals per month.
The launch of Audi select follows on a growing mobility network that Audi is offering to its U.S. customers, especially since the brand’s acquisition of Austin, Texas-based Silvercar in 2017 and the company’s expansion to 24 rental locations across the country. Globally, Audi on demand offers mobility solutions in seven locations.
Through its affiliation with Silvercar, Audi of America benefits from the hardware, software and operations needed to deliver a mobility ecosystem at airports, in cities and at the dealership. Audi select will leverage Silvercar’s digital mobility management platform for quick development and scaling.
Texas continues to be a strong market for Audi in the U.S. Through May of this year, Audi sales in the state doubled the pace of the premium segment according to IHS retail registrations.
Vehicle Model Detail:Audi vehicles available through the Audi Select subscription package include:
S5 Coupe Prestige
A5 Cab 2.0T Quattro Prem/Prem Plus
Audi Q5 2.0T Prem/Prem Plus
Audi Q7 3.0T Prem/Prem Plus
A4 2.0T Quattro Prem/Prem Plus
More Rental Operations

Sixt Revenue Tops $2.4 Billion in First Half of 2026
Sixt’s first-half revenue surpassed $2.4 billion for the first time as demand outpaced fleet growth, lifting utilization and earnings despite weaker consumer sentiment in North America.
Read More →
In Memoriam: Bobby Klyce, Avis Licensee Legend
The longtime Birmingham Avis operator and 2018 Auto Rental News Impact Award recipient was remembered as an advocate for independent licensees and the broader car rental industry.
Read More →How to Build Custom Fleet Tools With AI and Vibe Coding [Webinar]
A new Automotive Fleet webinar explores how fleet managers are using AI and vibe coding to automate routine work and create simple operational tools without traditional programming skills.
Read More →
Car Rental Rates Forecast to Rise 3.6% in 2026 Before Easing in 2027
Car rental rates are projected to rise less than airfares and hotel rates in 2026, then become the only major travel category forecast to decline in 2027, according to projections from GBTA and ALTOUR.
Read More →
Avis Cuts Fleet as Summer Demand Trails Expectations
Avis Budget Group increased second-quarter earnings despite lower Americas revenue and softer-than-expected summer demand. The company also expanded Avis First and advanced its autonomous fleet operations with Waymo.
Read More →
Why Bookings Are Only the Start of the Rental Day
A reservation captures demand. The operating test is whether the business can keep the customer, vehicle, commercial terms, and next action aligned until the rental is closed.
Read More →
This Is the Oldest Car Rental Advertisement You’ll Ever See
This ad for Saunders Drive it Yourself, believed to be the first car rental company in the U.S., was found in an Omaha phone book from 1926.
Read More →
The Desk Upsell Is Costing Operators More Than it Earns
Counter upsells generate revenue, but they can also slow transactions, erode trust, and cost repeat business. Fully inclusive pricing may offer operators a better path to long-term value.
Read More →
U-Save Expands Indian Ocean Presence with New Master Franchise for Mauritius
The franchise has been acquired by Mauritian travel entrepreneur Umarfarooq Omarjee, an established figure in the island's tourism and mobility sector.
Read More →
Global Carsharing Fleet Projected to Reach 768,000 Vehicles By 2030
A new Berg Insight forecast outlines several business models driving the projected growth in public carsharing worldwide through 2029.
Read More →
