Auto Rental News
MenuMENU
SearchSEARCH

Hertz Expands Thrifty, Dollar Brands in Ireland

The Hertz Corp. recently signed a new 10-year agreement with its Irish franchise partner Ryan's Investments, which now includes Hertz's brands Dollar Rent A Car and Thrifty Car Rental.

by Staff
February 25, 2014
Hertz Expands Thrifty, Dollar Brands in Ireland

Michel Taride, president of Hertz International, and Sean Boland, managing director of Hertz Ireland and company director of Ryan's Investments, extend their franchise partnership. Photo credit: The Hertz Corp.

2 min to read


The Hertz Corp.

The Hertz Corp. recently signed a new agreement with its franchise partner Ryan's Investments, which has been operating Hertz in Ireland since 1991. Extending the alliance until 2024, the new partnership agreement also includes Hertz's brands Dollar Rent a Car and Thrifty Car Rental.

"Ryan's Investment's strength in the local transport sector presents a significant growth potential for our Dollar and Thrifty brands in Ireland,” said Michel Taride, group president, Hertz International. “… The renewed and extended agreement with our highly valued partner Ryan's Investments was the natural next step in our fruitful and long-standing alliance."

Ad Loading...

With locations in all major Irish airports including downtown locations in Dublin and Cork, Hertz offers a diverse fleet including the Fun and Prestige Collections and a range of vans.

"As part of the Hertz family for the past 23 years, we share the company's vision for growth and the commitment to deliver quality service to our customers,” said Sean Boland, managing director, Hertz Ireland and company director of Ryan's Investments. “We are delighted to operate Dollar and Thrifty brands across Ireland and to grow these brands to reach their true potential. We truly believe that the renewal of our partnership agreement with Hertz and the addition of Dollar and Thrifty to the alliance will be an exciting and rewarding journey for customers and employees."

Dollar and Thrifty locations in Ireland are located in tourist destinations including Dublin, Cork, Knock, Kerry and Shannon airport. For more information, visit www.thrifty.ie.

More Rental Operations

Two execs hold up a sign with Southwest and CarTrawler logos

Southwest Airlines Selects CarTrawler For Its Car Rental Booking Platform

The platform is designed to allow customers to compare and book rental vehicles more easily during the travel booking process.

Read More →
Speaker John Healy on stage with a podium, screen, and red curtains in the background.
Rental Operationsby Martin RomjueMay 27, 2026

Cross-Pressures, Evolving Trends Drive 2026 Rental Car Industry

A combination of cautious economic behavior, shifts in the rental vehicle market, and technological influences are shaping car rental operator decisions.

Read More →
Award winner on stage with presenters in front of yellow curtain.
Rental Operationsby Martin RomjueMay 27, 2026

Government Affairs Executive Wins Leading Rental Car Industry Award

Robert Muhs started in the car rental industry with Avis Budget Group two years before the first International Car Rental Show.

Read More →
Ad Loading...
The rental car team at the Green Motion franchise office near the Maputo International Airport in Mozambique.

Green Motion Expands Its African Presence with Mozambique Launch

This new rental car outlet reflects the growing demand for reliable transportation and the emphasis on sustainable travel across the continent.

Read More →
Photos of CEOs Colm Brady and Francois Kruger on a blue background and above a headline.
Telematicsby News/Media ReleaseMay 22, 2026

RentalMatics, GeoInt Partner On Rental Car Speed Tracking Tech

Rental operators can now detect and act on speeding while vehicles are still on rent, thereby reducing fines, admin workload, vehicle wear, and safety risks.

Read More →
NextPass 407 ETR

NextPass Expands Toll Payment Service to Highway In Toronto

Fleets and consumer can use a transponder-less option when traveling between Canada and the U.S.

Read More →
Ad Loading...
A black Jeep is displayed at the Zubie-Bosch-TSD exhibit during the International Car Rental Show.

Zubie, PurCo Integrate Rental Damage Detection With Telematics

The combination brings actionable vehicle insights into PurCo’s PurInspect platform, improving damage detection and operational efficiency for rental fleets.

Read More →
50 states map showing LOR rates for each state with different shades of light to dark green

U.S. Length Of Rental (LOR) Declines Slightly in Q1 2026

LOR related to insurance claims overall continues to trend downward, but ongoing market and economic conditions could affect future results while the industry deals with staffing and productivity challenges.

Read More →
Illustration of a driverless futuristic front seat/dashboard view of other cars on a freeway with city skyline on horizon.

Hertz, Uber Deepen Roles In Self-Driving And Driver-Led Fleet Services

The business arrangement connects demand with scalable fleet management services and supports a range of mobility uses.

Read More →
Ad Loading...
A tech collage of electronic devices against a computer chip blueprint map.
Rental OperationsMay 1, 2026

Why Car Rental Can No Longer Run On Workarounds

The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.

Read More →
Ad Loading...