New Mexico Rental Car officially opened its first location in Albuquerque last month. The company offers contactless, self-serve booking, pickup, and return. Vehicles are available for daily, weekly, or long-term rental.
The company plans to open its second location onsite at the Albuquerque International Sunport this fall.
“Our measure of success as an organization is to ensure our customers have no needs,” said Cody Enloe, owner of New Mexico Rental Car. “We strive to always be a step ahead and make car rental easy and fun. This is our profession and our passion. That’s how we create customers for life.”
New Mexico’s tourism scene and annual events like the Albuquerque International Balloon Fiesta have created more of a need for local rental car suppliers who know the community well, according to Enloe. The boosted presence of Netflix productions in New Mexico has also increased the need for available transportation.
New Mexico Rental Car operates with investor support from Walser Automotive Group, which operates 25 dealerships and multiple rental, fleet, and affiliate businesses throughout Minnesota, Kansas, and Illinois.