Alternative View: Reimagining the Car Rental Industry
The New Advantage and Mex Rent A Car Enter Global Partnership
The collaboration will strengthen both companies to deliver global growth and heightened customer service.

The Advantage-MEX partnership includes a new corporate structure to streamline operations and improve the customer experience.
Photo: Advantage/MEX Rent A Car
Advantage Car Rental and MEX Rent A Car partnered to transform both brands through innovative technologies, forward-thinking processes, and novel ways to rent vehicles.
The companies plan to leverage each other's strengths to provide customers with a unique and innovative rental experience that includes modernized technologies, improved rental car access, greater convenience, and excellent service worldwide.
The partnership includes a new corporate structure that will streamline operations to deliver a more efficient and seamless experience to customers. Advantage has appointed a new leadership team with a broad depth of experience to lead the charge. The team, led by CEO Remon Aziz, will focus on driving growth and sustainable success.
“Our new corporate structure will help us better serve our customers and drive our growth as a company,” said Aziz. “We are confident that our new leadership team, along with our dual affiliate engagement with MEX Rent A Car, will help us achieve our goals and provide customers with the best possible rental car experience.”
Javier Garcia, managing director at MEX Rent A Car shares Aziz’s enthusiasm for the new partnership.
“We believe that by combining our strengths and expertise we can provide customers with an unparalleled rental experience and drive growth for both of our companies,” he said.
Both Garcia and Aziz report the companies are committed to providing customers with the best possible rental car experience and are excited about the future of the rental car industry.
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