2024 Auto Rental News Fact Book Arrives Online
The annual compendium of stats, info, trends and tidbits points to renewed business activity across the car rental industry.
The core stats of the annual industry reference evolve from a comprehensive rental fleet operator outlook survey.
Cover: Auto Rental News
Welcome to the 36th annual digital edition of the 2024 Auto Rental News Fact Book. This year's volume gleans data from the most thorough original operator survey conducted by Bobit, owner of Auto Rental News, in three years.
This evergreen print edition is worth keeping handy all year long as a reference for statistical benchmarks, operator outlooks, data, expert insights, and analysis related to the global rental car industry. ARN editors and contributors each year compile consistent metrics and information that enable car rental operators to make valid comparisons from year to year.
Inside this latest edition, you will find:
Four of the leading drivers of the auto rental market for tomorrow
Vital car rentral industry facts and statistics to help guide operator business decisions
A complete business outlook survey reflecting the performance, views, and insights of rental car operators and company owners worldwide.
The latest rental fleet vehicle remarketing data
J.D. Power's 2023 car rental satisfaction index
You'll also find the latest industry insights and summaries from:
ARN publisher and International Car Rental Show chairman Chris Brown
American Car Rental Association (ACRA) president Sharky Laguana
New ARN managing editor Martin Romjue
Don't forget to make your plans for the "live fact book" version called the International Car Rental Show, happening April 15-17 in Las Vegas, Nevada.
More Rental Operations
Turo and Tesla Take the Next Step Toward Autonomous Car Rentals
The partnership brings Tesla's Full Self-Driving (Supervised) technology into the rental experience, offering a glimpse of how increasingly automated vehicles could change car rental.
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How Rental Operators Can Navigate Personalized Pricing Rules
As regulators scrutinize the use of customer data in pricing, rental operators need to know whether they can explain why one renter pays more than another.
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Direct, Broker or Hybrid? How Travel Retailers Source Rental Cars
As travel retailers weigh direct supplier relationships against third-party distribution, rental operators need to understand how those decisions affect their business.
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How Did This Independent Rental Operator Grow to 170 Vehicles in 4 Years?
With 170 vehicles across three Kentucky locations, Joel Price relies on an overseas team to handle reservations, payments, and after-hours customer service. It's one part of an unconventional approach to growing an independent rental operation.
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What Does It Take to Succeed in B2B Rentals?
The fundamentals may be familiar to daily car rental operators, but project-based truck rentals put different demands on the fleet and the business.
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NPR Builds on International Partnerships to Grow Rental Bookings
With Ana Laborde supporting broker development, NPR Auto Group is tailoring distribution strategies, rate packages, and partnerships to grow international reservations across its three brands.
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Advantage, Sixt Place Among Top Five in Annual Satisfaction Study
While Enterprise and National retain the top spots in JD Power’s 2026 rankings, the latest customer satisfaction results suggest renters can find competitive service beyond the biggest car rental names.
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The $100,000 Insurance Trap in Exotic Car Rentals
Exotic rental agencies often rely on customers’ personal auto policies to protect six-figure vehicles. But policy language can dramatically change the coverage for vehicles over $100,000 MSRP.
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The Booking Is Confirmed, But Is Your Customer Ready to Drive?
For international renters, a confirmed reservation doesn’t always mean they’re eligible to drive. Earlier checks can help operators catch documentation and payment issues before the customer reaches the counter.
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ICRS 2027 Opens Call for Papers
The International Car Rental Show seeks session proposals on the business, operational, and technology issues facing car rental operators. Submissions are due Jan. 15.
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