Thrifty Car Rental Joins ATA Airlines Travel Awards Program
Thrifty will award ATA Travel Awards members with 75 points per car rental when renting with Thrifty. Thrifty will award 'Triple Points' through Nov. 15.
Thrifty Car Rental, a subsidiary of Dollar Thrifty Automotive Group, Inc., is joining forces with ATA Airlines' Travel Awards program. Effective immediately, Thrifty will award ATA Travel Awards members with 75 points per car rental when renting with Thrifty.
To kick off the program, Thrifty will offer triple points (225 points per rental) to Travel Awards members who rent a premium, luxury, minivan, convertible or standard-size SUV for two days or longer during the promotional period. The triple-points promotion will take place from Sept. 6, 2006 through Nov. 15, 2006 at all participating Thrifty Car Rental locations worldwide. The offer is available only on qualifying rentals booked using http://www.thrifty.com/.
To make a reservation, visit the "Partner Specials" page of THRIFTY.com and the appropriate promotion code will be pre-populated when making your reservation.
"ATA Airlines and Thrifty Car Rental are a perfect match," said Brian Carpenter, Vice President of Sales, Marketing and Advertising for Thrifty. "ATA's philosophy of providing convenient travel at affordable rates is compatible with Thrifty's value proposition. Consumers will benefit greatly from this relationship."
With ATA's Travel Awards Program, members earn free* travel faster and easier than with any other airline program. Travel Awards Members are awarded points based upon travel frequency and not how far they fly.
Members who book at ata.com earn double points and can earn enough points towards a free* coach roundtrip companion ticket quickly with three qualifying roundtrip tickets. A free* continental U.S. coach roundtrip ticket can be earned easily after six roundtrips.
More Rental Operations
How Better Cleaning Processes Improve Rental Fleet Efficiency
A consistent approach to vehicle cleaning helps rental operators reduce turnaround delays and return vehicles to service without compromising cleanliness.
Read More →
Clean on Paper: Red Flags in Exotic Car Rental Verification
A suspicious $45,000 Lamborghini booking reveals the strengths and limitations of renter verification, from forged insurance documents to coverage gaps and unauthorized drivers. (Part 2 of 3)
Read More →
Turo and Tesla Take the Next Step Toward Autonomous Car Rentals
The partnership brings Tesla's Full Self-Driving (Supervised) technology into the rental experience, offering a glimpse of how increasingly automated vehicles could change car rental.
Read More →
How Rental Operators Can Navigate Personalized Pricing Rules
As regulators scrutinize the use of customer data in pricing, rental operators need to know whether they can explain why one renter pays more than another.
Read More →
Direct, Broker or Hybrid? How Travel Retailers Source Rental Cars
As travel retailers weigh direct supplier relationships against third-party distribution, rental operators need to understand how those decisions affect their business.
Read More →
How Did This Independent Rental Operator Grow to 170 Vehicles in 4 Years?
With 170 vehicles across three Kentucky locations, Joel Price relies on an overseas team to handle reservations, payments, and after-hours customer service. It's one part of an unconventional approach to growing an independent rental operation.
Read More →
What Does It Take to Succeed in B2B Rentals?
The fundamentals may be familiar to daily car rental operators, but project-based truck rentals put different demands on the fleet and the business.
Read More →
NPR Builds on International Partnerships to Grow Rental Bookings
With Ana Laborde supporting broker development, NPR Auto Group is tailoring distribution strategies, rate packages, and partnerships to grow international reservations across its three brands.
Read More →
Advantage, Sixt Place Among Top Five in Annual Satisfaction Study
While Enterprise and National retain the top spots in JD Power’s 2026 rankings, the latest customer satisfaction results suggest renters can find competitive service beyond the biggest car rental names.
Read More →
The $100,000 Insurance Trap in Exotic Car Rentals
Exotic rental agencies often rely on customers’ personal auto policies to protect six-figure vehicles. But policy language can dramatically change the coverage for vehicles over $100,000 MSRP.
Read More →