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A suspicious $45,000 Lamborghini booking reveals the strengths and limitations of renter verification, from forged insurance documents to coverage gaps and unauthorized drivers. (Part 2 of 3)
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A reservation captures demand. The operating test is whether the business can keep the customer, vehicle, commercial terms, and next action aligned until the rental is closed.
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This ad for Saunders Drive it Yourself, believed to be the first car rental company in the U.S., was found in an Omaha phone book from 1926.
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Counter upsells generate revenue, but they can also slow transactions, erode trust, and cost repeat business. Fully inclusive pricing may offer operators a better path to long-term value.
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The franchise has been acquired by Mauritian travel entrepreneur Umarfarooq Omarjee, an established figure in the island's tourism and mobility sector.
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A new Berg Insight forecast outlines several business models driving the projected growth in public carsharing worldwide through 2029.
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June gains ensured rental fleets closed out the first half of 2026 in positive territory.
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The Milan opening is part of Surprice Mobility's broader strategy to expand its corporate operations while increasing the use of technology across its network.
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Rental car companies face a unique combination of challenges that are rarely addressed in traditional programs.
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Japan's tourism industry, business travel market, and demand for vehicle rental services are reasons the country represents an important market for the company.
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The leading car rental professional business group details an active legislative, regulatory, and macro-trends agenda affecting car rental operators.
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