Related: Mercedes-Benz Brings On-Demand Ridesharing Vans to London
Avis Partners with ViaVan for London Ride-Hailing
Avis Budget Group will provide eight-seater vans for ViaVan’s Milton Keynes launch as well as a weekly mobile wash and clean service.

Through the ViaVan app, passengers are seamlessly matched in real time with other riders travelling in the same direction, sharing their trip in a professionally-chauffeured van.
Photo via Via.
Avis Budget Group is partnering with rideshare brand ViaVan, the joint venture between Via and Mercedes-Benz Vans, as it launches a pilot of its on-demand shared transport service in Milton Keynes, London.
Avis Budget Group will provide eight-seater vans for ViaVan’s Milton Keynes launch as well as a weekly mobile wash and clean service.
Through the ViaVan app, passengers are seamlessly matched in real time with other riders travelling in the same direction, sharing their trip in a professionally-chauffeured van.
The collaboration with ViaVan marks another partnership between Avis Budget Group and innovative companies as it evolves its business to meet the opportunities presented by a future where mobility is completely connected, integrated, on-demand, shared, and is delivered to both consumers and businesses as a service.
The expansion of the service into Milton Keynes follows the successful launch of ViaVan in London in April this year, which brought the innovative shared transportation solution to the Capital.
More Rental Operations

Direct, Broker or Hybrid? How Travel Retailers Source Rental Cars
As travel retailers weigh direct supplier relationships against third-party distribution, rental operators need to understand how those decisions affect their business.
Read More →
How Did This Independent Rental Operator Grow to 170 Vehicles in 4 Years?
With 170 vehicles across three Kentucky locations, Joel Price relies on an overseas team to handle reservations, payments, and after-hours customer service. It's one part of an unconventional approach to growing an independent rental operation.
Read More →
What Does It Take to Succeed in B2B Rentals?
The fundamentals may be familiar to daily car rental operators, but project-based truck rentals put different demands on the fleet and the business.
Read More →
NPR Builds on International Partnerships to Grow Rental Bookings
With Ana Laborde supporting broker development, NPR Auto Group is tailoring distribution strategies, rate packages, and partnerships to grow international reservations across its three brands.
Read More →
Advantage, Sixt Place Among Top Five in Annual Satisfaction Study
While Enterprise and National retain the top spots in JD Power’s 2026 rankings, the latest customer satisfaction results suggest renters can find competitive service beyond the biggest car rental names.
Read More →
The $100,000 Insurance Trap in Exotic Car Rentals
Exotic rental agencies often rely on customers’ personal auto policies to protect six-figure vehicles. But policy language can dramatically change the coverage for vehicles over $100,000 MSRP.
Read More →
The Booking Is Confirmed, But Is Your Customer Ready to Drive?
For international renters, a confirmed reservation doesn’t always mean they’re eligible to drive. Earlier checks can help operators catch documentation and payment issues before the customer reaches the counter.
Read More →
ICRS 2027 Opens Call for Papers
The International Car Rental Show seeks session proposals on the business, operational, and technology issues facing car rental operators. Submissions are due Jan. 15.
Read More →
Turo to Launch Vehicle Delivery Service
Turo Delivered will let travelers search for vehicles that hosts can deliver directly to hotels, homes, airports, train stations, and other locations.
Read More →
Palm Beach Airport Code Change Creates Car Rental Distribution Gap
A test of rental searches under the old PBI and new DJT airport codes returned largely different sets of brands and vehicles, highlighting a potential distribution problem for rental operators.
Read More →
