Related: Readers Respond to 2022 Uncertainty, Parts Shortages, and Industry Accolades
Chrissy Taylor Named Barbara Cox Woman of the Year
Cox Automotive presented the 17th annual Barbara Cox Woman of the Year Award to Enterprise Holdings CEO Chrissy Taylor.

Taylor succeeded Pam Nicholson as Enterprise CEO in January 2020.
Photo courtesy of Enterprise Holdings
Cox Automotive presented its annual Barbara Cox Woman of the Year Award to Chrissy Taylor, president and chief executive officer for Enterprise Holdings Inc., which operates the Enterprise Rent-A-Car, National Car Rental and Alamo Rent A Car brands.
Named after Barbara Cox, the late co-owner of Cox Enterprises and daughter of the company’s founder, this honor is awarded to women who demonstrate business leadership and community advocacy, and a commitment to advancing the automotive industry. The winner was announced by Cox Automotive president Steve Rowley at the Northwood University Dealer Education Awards Breakfast at the NADA Show in Las Vegas on Saturday, March 12.
“With this award, we affirm the importance of inclusion, diversity and equity at Cox Automotive,” said Rowley in a statement. “We choose one of our clients to receive this award that shares the traits and accomplishments of the late Barbara Cox of being a strong, skilled and determined woman who cares about people, her business and her community. It is my honor to recognize Chrissy Taylor as the 2022 Barbara Cox Woman of the Year.”
“I am truly honored to receive the Barbara Cox Woman of the Year Award,” said Taylor after receiving the award. “Like Cox Automotive, we are committed to the advancement of women in the mobility industry and giving back to our communities. I am even more thrilled that as part of this recognition, a deserving student will also be recognized for her leadership as she pursues her own career in our industry.”
In addition to presenting the award to Taylor, Cox Automotive will present on behalf of the honoree the 2021-2022 Barbara Cox Memorial Scholarship of $10,000 to Madison Kolich, a Northwood University senior studying automotive marketing and management. Kolich, who is originally from Escanaba, Mich., will graduate in May. While at Northwood University, she was involved in Business Professionals of America (BPA), the Northwood University International Auto Show, Northwood’s Fashion Show, and “NU” Auto — a club designed to develop the future leaders of the automotive industry through transformational experiences, advanced technology, and the power of connections.
More Rental Operations

Palm Beach Airport Code Change Creates Car Rental Distribution Gap
A test of rental searches under the old PBI and new DJT airport codes returned largely different sets of brands and vehicles, highlighting a potential distribution problem for rental operators.
Read More →
U-Save Continues Dominican Republic Expansion with Launch in Punta Cana
The new franchise location builds on U-Save’s existing Santo Domingo operation and will begin taking reservations for October 2026.
Read More →
When AI Books the Rental Car, Who Controls the Sale?
As AI moves from comparing rental rates to completing transactions, operators need to understand how travelers find, interpret, rank, and ultimately see their offers. (Part 2 of 2.)
Read More →
European Booked Car Rental Rates Fell 5%, Results Varied by Country
Ireland, Cyprus, and the United Kingdom saw steep declines, while booked rates rose in Poland and Hungary.
Read More →Is It Time to Rethink Rental Categories?
As traditional economy and compact cars disappear from the market, longtime rental operator Mike DeLorenzo asks whether the industry’s familiar vehicle categories still make sense — and what operators need to rethink along with them.
Read More →
Who Owns the Rate? AI Is Creating a New Distribution Problem for Car Rental
Generative Engine Optimization asks whether AI can find a rental company, but operators also need to know whether the agent inspected enough of the market, compared equivalent offers, and presented a rate the traveler can actually book. (Part 1 of 2)
Read More →
U.S. Business Travel Car Rental Rates Forecast to Rise Up to 2%
Improved fleet supply should limit pricing gains in 2026-27, while insurance, repair costs, and softer residual values continue to pressure rental operations, according to Amex GBT.
Read More →
Sixt Revenue Tops $2.4 Billion in First Half of 2026
Sixt’s first-half revenue surpassed $2.4 billion for the first time as demand outpaced fleet growth, lifting utilization and earnings despite weaker consumer sentiment in North America.
Read More →
In Memoriam: Bobby Klyce, Avis Licensee Legend
The longtime Birmingham Avis operator and 2018 Auto Rental News Impact Award recipient was remembered as an advocate for independent licensees and the broader car rental industry.
Read More →How to Build Custom Fleet Tools With AI and Vibe Coding [Webinar]
A new Automotive Fleet webinar explores how fleet managers are using AI and vibe coding to automate routine work and create simple operational tools without traditional programming skills.
Read More →
