Auto Rental News
MenuMENU
SearchSEARCH

Enterprise Acquires German-Based CARO Autovermietung

Enterprise Rent-A-Car Germany has announced the signing of an agreement to acquire CARO Autovermietung GmbH. The combined business will have more than 200 locations and a fleet of appoximately 17,000 vehicles.

by Staff
April 14, 2017
Enterprise Acquires German-Based CARO Autovermietung

Photo via Wikimedia/WestportWiki

2 min to read


Photo via Wikimedia/WestportWiki

Enterprise Rent-A-Car Germany has announced the signing of an agreement to acquire CARO Autovermietung GmbH.

The agreement brings together two privately-held companies and will create one of the largest car rental businesses in Germany, according to Enterprise.

Ad Loading...

The agreement, for an undisclosed sum, is subject to approval by the German Federal Cartel Office (Bundeskartellamt) and is expected to be closed in the coming weeks. Until such approval, the Enterprise and CARO Autovermietung brands will be operated independently, but when the companies are integrated later this year, it will expand Enterprise’s branch network and fleet significantly.

Enterprise, which celebrates its 20th anniversary in Germany this year, has more than 160 locations and more than 1,500 employees nationwide.

Headquartered in Bremen, CARO Autovermietung has 32 corporate-owned locations and 14 agency-owned branches throughout Germany, where it has more than 800 employees. As a result, the combined business will have more than 200 locations, a fleet of approximately 17,000 vehicles, and over 2,300 employees, according to Enterprise.

Founded by Stefan Peters in 1998, CARO Autovermietung operates in the corporate and replacement sectors. Stefan Peters will remain in an advisory role with the business, and the rest of the CARO senior management team will remain in place.

"Like Enterprise, CARO is renowned for delivering excellent customer service, has an entrepreneurial culture, and promotes from within, which makes this such an excellent fit,” said Jim Strack, general manager and vice president, Enterprise Rent-A-Car Germany. “This acquisition is about growth and represents the next chapter of our success story in Germany, which has always been one of the most important markets in the world and plays a decisive role in our future plans for Europe. With CARO, we have found a successful company that shares our values and which fits perfectly into our expansion and growth strategy. We are very pleased to welcome all the employees of CARO to the Enterprise family and to offer them excellent prospects in our rapidly growing company. ..."

Ad Loading...

“With this agreement, I’m delighted to have secured the future development of the CARO business as well as provide opportunities for CARO employees,” said Stefan Peters, founder and managing director of CARO Autovermietung GmbH. “Enterprise is the world’s largest car rental company, is privately owned, and international in scale, which will be attractive to many of our corporate customers. Like CARO, Enterprise is also an expert in the replacement sector, and there are many more similarities in terms of business models and corporate culture. The agreement will significantly increase Enterprise’s presence in the German market, and I’m excited to be a part of that development.”

Originally posted on Automotive Fleet

More Rental Operations

A tech collage of electronic devices against a computer chip blueprint map.
Rental OperationsMay 1, 2026

Why Car Rental Can No Longer Run On Workarounds

The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.

Read More →
A tech collage of electronic devices against a computer chip blueprint map.
Rental OperationsMay 1, 2026

Why Car Rental Can No Longer Run On Workarounds

The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.

Read More →
A black Audi SUV superimposed on a historic scene from downtown Tashkent, Uzbekistan.

Carwiz Sets Up Rental Operations In Central Asia

The global franchise operation reaches a first in its rental fleet portfolio with new service in Uzbekistan.

Read More →
Ad Loading...
A raging brushfire in the countryside.
Rental Operationsby Martin RomjueApril 30, 2026

Where Rental Fleets Must Adjust To Shifting Catastrophe Risks

West Coast disasters pose unique challenges and liabilities for rental fleet operators, who are advised to take steps tailored to their specific situations.

Read More →
ARN Industry Newsmakers thumbnail page with ARN and ICRS logos and shots of Nick DiPrima and Martin Romjue
Rental Operationsby Martin RomjueApril 27, 2026

Using AI To Find Rental Car Damage

Angry car renters are storming social media, the mainstream media, and online ratings platforms to complain about charges they claim are either unfounded or excessive.

Read More →
Photo of CEO Krešimir Dobrilović against a gray modernist crooked-tile mural display.

Carwiz Opens Car Rental Service In Panama

A Carwiz partner in Puerto Rico is taking on the Panama franchise with operations in the nation's largest airport.

Read More →
Ad Loading...
A world map with Flexways logo and new locations headline.

Flexways Opens 10 Locations Among Franchise, Affiliate Rental Networks

The integrated business model combines each operator’s local expertise with international standards to boost sales.

Read More →
Photo of a suitcase, passport, and smartphone.

Traveler Customer Satisfaction Up This Year Data Study Shows

The study looks at customer analytics to size up performance in car rentals, rideshare, airlines, lodging, and OTAs.

Read More →
A rental car between two placards showing a symbolic revenue increase from $300 to $1600.

New Consulting Company Ready To Boost Point-of-Sale Revenue

Revcuity, an outgrowth of Frontline Performance Group, aims to help clients capture more revenue moments with face-to-face customers, including in the car rental space.

Read More →
Ad Loading...
Martin Romjue stands at conference stage podium close to a dangling, glistening chandelier.
Rental Operationsby StaffApril 15, 2026

Meet The (Semi-New) ARN Editor

Martin Romjue has been editing and reporting for ARN since 2023 and fully transitioned to the role of chairman of the International Car Rental Show in 2026.

Read More →
Ad Loading...