Auto Rental News
MenuMENU
SearchSEARCH

Europcar's Ubeeqo to Increase Paris Fleet by 25%

Thanks to the Ubeeqo mobile app, the 8,400 or so active users in the Ile-de-France region can easily reserve a self-service vehicle for a short period between one hour to 30 days.

August 1, 2018
Europcar's Ubeeqo to Increase Paris Fleet by 25%

Ubeeqo is planning to increase its available fleet by 25% by October, and to ramp up its fleet by doubling the number of vehicles by the end of the year. 

Photo via Max Pexels. 

3 min to read


Ubeeqo, the market leader for self-service vehicles in Paris, operating in 11 major European cities, has experienced continuous growth since the launch in 2015 of its self-service vehicles offer for the general public. With the largest fleet in the region, Ubeeqo wishes to keep responding to the transport requirements of Ile-de-France residents.

Ubeeqo is planning to increase its available fleet by 25% by October, and to ramp up its fleet by doubling the number of vehicles by the end of the year. The fleet is also expected to include 150 electric vehicles.

Ad Loading...

Thanks to the Ubeeqo mobile app, the 8,400 or so active users in the Ile-de-France region can easily reserve a self-service vehicle for a short period between one hour to 30 days. The vehicle is offered at two rates: with or without a subscription, from 4 euros ($4.66) per hour and 29 euros ($33) per day. This service, which operates in a closed loop, is intended for users who wish to make a return journey, as the vehicle is returned to its original rank. 

Continued fleet increase in Paris and in the inner suburbs

As the leading fleet in the region with 320 petrol and hybrid vehicles, today, which are made available to the residents of Paris and the Ile-de-France region on a daily basis, Europcar Mobility Group’s subsidiary has doubled its fleet size since 2017 and will double it again by the end of the year, in order to meet its growing number of users.

Furthermore, the service will soon record its 600,000th rental hour since it was launched.

An affordable, practical, and sustainable mobility solution

At a time when a car remains stationary over 95% of the time, the Ubeeqo mobility offer aims to encourage people in urban centres to get rid of their personal cars and switch to multi-modal transport.

Ubeeqo’s aim is to offer city dwellers a self-service vehicle rank within 500 metres of their home and/or workplace. This is how the Europcar Mobility Group subsidiary intends to encourage the residents of the Ile-de-France region to change their habits and switch to an environmentally-friendly mode of transport. In fact, the fleet’s vehicles meet the requirements of the air pollution prevention plan, by offering low-pollution petrol and hybrid motorised transport.

Ad Loading...

Ubeeqo, which has been granted the “Shared Vehicle Service” certification launched by the Paris Town Hall in 2017, has contributed to promoting the car-sharing phenomenon in the capital, and has been assigned parking places for its vehicles. Its operating method is now easier to understand, and has been adopted by Parisians.

However, a large majority of the inhabitants have not yet been made aware of this service. A communication campaign aimed at promoting the service will be launched in the autumn of 2018.


Related: Europcar Acquires Belgian Scooter-Sharing Startup



More Rental Operations

Rental car agent shows woman her choice of rental car
Rental Operations•by Chris Brown•October 7, 2026

Advantage, Sixt Place Among Top Five in Annual Satisfaction Study

While Enterprise and National retain the top spots in JD Power’s 2026 rankings, the latest customer satisfaction results suggest renters can find competitive service beyond the biggest car rental names.

Read More →
an exotic car wrapped in an insurance policy
Rental Operations•October 1, 2026

The $100,000 Insurance Trap in Exotic Car Rentals

Exotic rental agencies often rely on customers’ personal auto policies to protect six-figure vehicles. But policy language can dramatically change the coverage for vehicles over $100,000 MSRP.

Read More →
globe of world and drivers license from UK
Rental Operations•September 28, 2026

The Booking Is Confirmed, But Is Your Customer Ready to Drive?

For international renters, a confirmed reservation doesn’t always mean they’re eligible to drive. Earlier checks can help operators catch documentation and payment issues before the customer reaches the counter.

Read More →
Ad Loading...
Scenes from Car Rental Shows past
Rental Operations•by Staff•September 23, 2026

ICRS 2027 Opens Call for Papers

The International Car Rental Show seeks session proposals on the business, operational, and technology issues facing car rental operators. Submissions are due Jan. 15.

Read More →
hand holding phone and Turo logo
Rental Operations•by Staff•September 21, 2026

Turo to Launch Vehicle Delivery Service

Turo Delivered will let travelers search for vehicles that hosts can deliver directly to hotels, homes, airports, train stations, and other locations.

Read More →
plane, palm trees, car rental sign
Rental Operations•by Chris Brown•September 15, 2026

Palm Beach Airport Code Change Creates Car Rental Distribution Gap

A test of rental searches under the old PBI and new DJT airport codes returned largely different sets of brands and vehicles, highlighting a potential distribution problem for rental operators.

Read More →
Ad Loading...
Team members of U-Save's new franchise
Rental Operations•by Staff•September 15, 2026

U-Save Continues Dominican Republic Expansion with Launch in Punta Cana

The new franchise location builds on U-Save’s existing Santo Domingo operation and will begin taking reservations for October 2026.

Read More →
A traveler searches for rental cars with an AI bot
Rental Operations•September 14, 2026

When AI Books the Rental Car, Who Controls the Sale?

As AI moves from comparing rental rates to completing transactions, operators need to understand how travelers find, interpret, rank, and ultimately see their offers. (Part 2 of 2.)

Read More →
map of europe and summer car rental rates
Rental Operations•September 11, 2026

European Booked Car Rental Rates Fell 5%, Results Varied by Country

Ireland, Cyprus, and the United Kingdom saw steep declines, while booked rates rose in Poland and Hungary.

Read More →
Ad Loading...
thumbnail of Chris Brown and Mike DeLorenzo with title Time to Rethink Rental Categories?
Rental Operations•by Chris Brown•September 8, 2026

Is It Time to Rethink Rental Categories?

As traditional economy and compact cars disappear from the market, longtime rental operator Mike DeLorenzo asks whether the industry’s familiar vehicle categories still make sense — and what operators need to rethink along with them.

Read More →
Ad Loading...