Auto Rental News
MenuMENU
SearchSEARCH

FSNA Says Advantage Merger Deal Now Closed

The company will acquire all 26 of the on-airport locations that the FTC required Hertz to divest.

by Staff
December 17, 2012
2 min to read


Franchise Services of North America (FSNA) announced Dec. 12 that Adreca Holdings Corp., a subsidiary of Macquarie Capital, has closed its acquisition of Simply Wheelz LLC, the owner and operator of the Advantage Rent A Car brand, from Hertz Global Holdings Inc.

In conjunction with its acquisition of Advantage, Macquarie Capital agreed that Adreca will also acquire on-airport concessions of Dollar or Thrifty locations at an additional 13 airports from Hertz, according to the Dec. 12 announcement. Advantage already operates off-airport locations servicing three of those airports, and so the acquisition of these on-airport concessions will represent a net increase of 10 new locations.

Ad Loading...

Following this announcement, an executive from FSNA said that the company has closed deals to assume ownership of all 26 airport locations that Hertz was required by the Federal Trade Commission to divest — both those listed by Hertz as “initial airport locations” and “secondary airport locations” in its Nov. 20 merger presentation. 

Adreca’s acquisition of these additional airports and certain other divested assets from Hertz are expected to close in stages beginning in the first quarter of 2013, FSNA said. Adreca will be Hertz’s sole divestiture partner in conjunction with the dispositions required to be made by Hertz by the consent decree issued by the FTC.

FSNA and Adreca have entered into a management services agreement, in which FSNA will provide certain management services in respect to Advantage and the other assets divested by Hertz. Under this agreement, FSNA is entitled to its costs plus 25% in respect of services provided by FSNA employees and to recover its costs in regards to all other services.

Commenting on the acquisition, Thomas P. McDonnell, III, FSNA’s CEO and chairman said, “This is a great day for FSNA, our partner Macquarie Capital, and the more than 600 employees of Advantage Rent A Car. We are all excited to become North America’s fourth largest car rental company, and we look forward to continuing a legacy of great service to our customers, both new and old.”

More Rental Operations

A tech collage of electronic devices against a computer chip blueprint map.
Rental OperationsMay 1, 2026

Why Car Rental Can No Longer Run On Workarounds

The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.

Read More →
A tech collage of electronic devices against a computer chip blueprint map.
Rental OperationsMay 1, 2026

Why Car Rental Can No Longer Run On Workarounds

The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.

Read More →
A black Audi SUV superimposed on a historic scene from downtown Tashkent, Uzbekistan.

Carwiz Sets Up Rental Operations In Central Asia

The global franchise operation reaches a first in its rental fleet portfolio with new service in Uzbekistan.

Read More →
Ad Loading...
A raging brushfire in the countryside.
Rental Operationsby Martin RomjueApril 30, 2026

Where Rental Fleets Must Adjust To Shifting Catastrophe Risks

West Coast disasters pose unique challenges and liabilities for rental fleet operators, who are advised to take steps tailored to their specific situations.

Read More →
ARN Industry Newsmakers thumbnail page with ARN and ICRS logos and shots of Nick DiPrima and Martin Romjue
Rental Operationsby Martin RomjueApril 27, 2026

Using AI To Find Rental Car Damage

Angry car renters are storming social media, the mainstream media, and online ratings platforms to complain about charges they claim are either unfounded or excessive.

Read More →
Photo of CEO Krešimir Dobrilović against a gray modernist crooked-tile mural display.

Carwiz Opens Car Rental Service In Panama

A Carwiz partner in Puerto Rico is taking on the Panama franchise with operations in the nation's largest airport.

Read More →
Ad Loading...
A world map with Flexways logo and new locations headline.

Flexways Opens 10 Locations Among Franchise, Affiliate Rental Networks

The integrated business model combines each operator’s local expertise with international standards to boost sales.

Read More →
Photo of a suitcase, passport, and smartphone.

Traveler Customer Satisfaction Up This Year Data Study Shows

The study looks at customer analytics to size up performance in car rentals, rideshare, airlines, lodging, and OTAs.

Read More →
A rental car between two placards showing a symbolic revenue increase from $300 to $1600.

New Consulting Company Ready To Boost Point-of-Sale Revenue

Revcuity, an outgrowth of Frontline Performance Group, aims to help clients capture more revenue moments with face-to-face customers, including in the car rental space.

Read More →
Ad Loading...
Martin Romjue stands at conference stage podium close to a dangling, glistening chandelier.
Rental Operationsby StaffApril 15, 2026

Meet The (Semi-New) ARN Editor

Martin Romjue has been editing and reporting for ARN since 2023 and fully transitioned to the role of chairman of the International Car Rental Show in 2026.

Read More →
Ad Loading...