Auto Rental News
MenuMENU
SearchSEARCH

Go Rentals Partners With RedBird Capital

Go Rentals will benefit from RedBird’s system of leading aviation, sports, entertainment, and financial services platforms.

Go Rentals Partners With RedBird Capital

RedBird’s investment portfolio in private aviation, professional sports, entertainment and financial services gives a unique perspective on the Go Rentals’ business and its customers and distribution channels.

Logos graphic: Go Rental and Redbird / Canva

2 min to read


Go Rentals has entered into a definitive agreement with RedBird Capital Partners for a major investment. Terms of the transaction have not been disclosed.

“Go Rentals is partnering with RedBird to embark on our next stage of growth and take our business to the next level,” said Kaye Gitibin, co-Founder and CEO at Go Rentals, in a recent news release. “RedBird is a world-class private equity investor with an exceptional record of building industry leading businesses and creating opportunities for access and expansion to adjacent luxury markets.”

Ad Loading...

Go Rentals Co-founder and President Kavous Gitibin added, “Combining Go Rentals’ best-in-class 24/7 ‘car’cierge client services, guaranteed booked rentals and premier luxury vehicle business model with RedBird’s platform expertise in a broad set of customer verticals, including private aviation, media, sports, entertainment and financial services, will enable Go Rentals to further accelerate our market opportunities.”

Go Rentals was founded in Newport Beach, California in 1995 with a fleet of seven vehicles and has grown to become a leading rental car provider within the private aviation market. The company is a leading owner and operator of high-end rental cars to sports, media and private client customers in over 175 markets nationwide.

“Go Rentals has built a strong, differentiated brand with a premium fleet and is well-positioned for significant growth across key markets in RedBird’s ecosystem,” said Andrew Lauck, partner at RedBird. “RedBird’s investment portfolio in private aviation, professional sports, entertainment and financial services gives a unique perspective on the Go Rentals’ business and its customers and distribution channels.”

As part of the agreement, the Gitibins will continue to lead Go Rentals with the current management team. Lauck and Alexander Blankfein, RedBird managing director, will join Go Rentals’ board of directors.

Main Street Advisors, a strategic investment partner of RedBird, participated in the investment in Go Rentals alongside RedBird and will be instrumental in supporting additional media and sports sector growth opportunities.

More Rental Operations

Scenes from Car Rental Shows past
Rental Operations•by Staff•September 23, 2026

ICRS 2027 Opens Call for Papers

The International Car Rental Show seeks session proposals on the business, operational, and technology issues facing car rental operators. Submissions are due Jan. 15.

Read More →
hand holding phone and Turo logo
Rental Operations•by Staff•September 21, 2026

Turo to Launch Vehicle Delivery Service

Turo Delivered will let travelers search for vehicles that hosts can deliver directly to hotels, homes, airports, train stations, and other locations.

Read More →
plane, palm trees, car rental sign
Rental Operations•by Chris Brown•September 15, 2026

Palm Beach Airport Code Change Creates Car Rental Distribution Gap

A test of rental searches under the old PBI and new DJT airport codes returned largely different sets of brands and vehicles, highlighting a potential distribution problem for rental operators.

Read More →
Ad Loading...
Team members of U-Save's new franchise
Rental Operations•by Staff•September 15, 2026

U-Save Continues Dominican Republic Expansion with Launch in Punta Cana

The new franchise location builds on U-Save’s existing Santo Domingo operation and will begin taking reservations for October 2026.

Read More →
A traveler searches for rental cars with an AI bot
Rental Operations•September 14, 2026

When AI Books the Rental Car, Who Controls the Sale?

As AI moves from comparing rental rates to completing transactions, operators need to understand how travelers find, interpret, rank, and ultimately see their offers. (Part 2 of 2.)

Read More →
map of europe and summer car rental rates
Rental Operations•September 11, 2026

European Booked Car Rental Rates Fell 5%, Results Varied by Country

Ireland, Cyprus, and the United Kingdom saw steep declines, while booked rates rose in Poland and Hungary.

Read More →
Ad Loading...
thumbnail of Chris Brown and Mike DeLorenzo with title Time to Rethink Rental Categories?
Rental Operations•by Chris Brown•September 8, 2026

Is It Time to Rethink Rental Categories?

As traditional economy and compact cars disappear from the market, longtime rental operator Mike DeLorenzo asks whether the industry’s familiar vehicle categories still make sense — and what operators need to rethink along with them.

Read More →
Woman receiving car rental rates on computer from AI agent
Rental Operations•September 1, 2026

Who Owns the Rate? AI Is Creating a New Distribution Problem for Car Rental

Generative Engine Optimization asks whether AI can find a rental company, but operators also need to know whether the agent inspected enough of the market, compared equivalent offers, and presented a rate the traveler can actually book. (Part 1 of 2)

Read More →
map of globe with regional corporate car rental rates
Rental Operations•by Staff•August 25, 2026

U.S. Business Travel Car Rental Rates Forecast to Rise Up to 2%

Improved fleet supply should limit pricing gains in 2026-27, while insurance, repair costs, and softer residual values continue to pressure rental operations, according to Amex GBT.

Read More →
Ad Loading...
Sixt H1 financial results
Rental Operations•by Staff•August 14, 2026

Sixt Revenue Tops $2.4 Billion in First Half of 2026

Sixt’s first-half revenue surpassed $2.4 billion for the first time as demand outpaced fleet growth, lifting utilization and earnings despite weaker consumer sentiment in North America.

Read More →
Ad Loading...