Related: Go Rentals Partners with CAA
GO Rentals Wins Customer Satisfaction Award
This is the company’s second win in three years, both times achieving a perfect score of five stars across every measurement rated, beating out all major brands.

GO Rentals was rated alongside 11 car rental companies, coming out on top among both global and local brands. All companies were measured against six categories — customer service, booking process, value for money, availability of vehicles, transparency of costs and fees, and overall satisfaction.
Photo courtesy of GO Rentals.
GO Rentals was recently presented the Canstar Blue Customer Satisfaction Award in the car hire category for 2020.
This is the company’s second win in three years, both times achieving a perfect score of five stars across every measurement rated, beating out all major brands.
GO Rentals is the only independent car hire company to win the award.
Canstar Blue researches, compares, and rates products and services according to customer satisfaction across categories including banking, telecommunications, appliances, electronics, utilities, travel, and FMCG. Results are freely available to consumers who are encouraged to use the ratings as a guide to product excellence.
GO Rentals was rated alongside 11 car rental companies, coming out on top among both global and local brands. All companies were measured against six categories — customer service, booking process, value for money, availability of vehicles, transparency of costs and fees, and overall satisfaction.
"GO Rentals has clearly met and exceeded customer expectations," Canstar General Manager Jose George said in a statement. "The team outperformed the market in every driver of satisfaction, which is a remarkable achievement. We are sure GO Rentals will provide a fantastic service for all the Kiwis who are now looking to start travelling again, whether for holiday or business."
Originally launching a single branch and a handful of vehicles in 1999, the Kiwi owned and operated company found its niche helping both Kiwis and international travellers enjoy a "classic Kiwi roadtrip." Over the last 21 years, GO Rentals has grown into a multi-award-winning industry leader, with technology and visitor experience at the heart of its business.
More Rental Operations

The Desk Upsell Is Costing Operators More Than it Earns
Counter upsells generate revenue, but they can also slow transactions, erode trust, and cost repeat business. Fully inclusive pricing may offer operators a better path to long-term value.
Read More →
U-Save Expands Indian Ocean Presence with New Master Franchise for Mauritius
The franchise has been acquired by Mauritian travel entrepreneur Umarfarooq Omarjee, an established figure in the island's tourism and mobility sector.
Read More →
Global Carsharing Fleet Projected to Reach 768,000 Vehicles By 2030
A new Berg Insight forecast outlines several business models driving the projected growth in public carsharing worldwide through 2029.
Read More →
Rental Car Fleet Sales Show Mid-Year Strength
June gains ensured rental fleets closed out the first half of 2026 in positive territory.
Read More →
Surprice Mobility Opens Corporate Rental Station at Milan Malpensa Airport
The Milan opening is part of Surprice Mobility's broader strategy to expand its corporate operations while increasing the use of technology across its network.
Read More →
Brazilian Executive MBA Targets Growing Domestic Rental Car Industry
Rental car companies face a unique combination of challenges that are rarely addressed in traditional programs.
Read More →
Green Motion Expands Into Japan With Master Franchise Agreement
Japan's tourism industry, business travel market, and demand for vehicle rental services are reasons the country represents an important market for the company.
Read More →
ACRA Carrying Fuller Industry Load As AI and EVs Lurk In Future
The leading car rental professional business group details an active legislative, regulatory, and macro-trends agenda affecting car rental operators.
Read More →
World Cup Travel Data Shows Longer Car Rentals and More One-Ways
A recent analysis of FIFA bookings found varied demand patterns that influenced rental car pricing.
Read More →
A Leveling Force: AI Morphs Into A Rental Car Profit-Seeker
Revenue managers can’t match the emerging AI tools gobbling lots of data that could counter the competitive race to the rate bottom.
Read More →
