Green Motion International bolstered its Western Europe presence this month, awarding a master country franchise rights for Switzerland to Naim Tomruk and Burak Sentuerk.

Having launched and operated the Green Motion Zurich regional franchise for over two years, Tomruk and Sentuerk have built a strong local brand delivering Green Motion’s rental cars to Swiss customers and international visitors.

By gaining the exclusive country rights for all of Switzerland, the franchisees plan to bring Green Motion to more key locations across the country.

This development represents another milestone in Green Motion’s ongoing global growth. The brand now operates in 80 countries across almost 800 locations worldwide.

“Naim and Burak’s dedication, professionalism, and passion for sustainable mobility have been clear since day one,” said Richard Lowden, founder and CEO of Green Motion International, in an Aug. 5 news release. “Their success in Zurich speaks for itself. I do not doubt that they will replicate this across Switzerland, further cementing our brand’s position as the leading eco-conscious rental provider.”

With this move, Green Motion strengthens its franchise model and appeal to entrepreneurial leaders in the mobility sector who are oriented toward sustainability and innovation goals.