Auto Rental News and the American Car Rental Association (ACRA) are pleased to announce that Mark Frissora, chairman and CEO of The Hertz Corp., and Gary Rappeport, CEO of Donlen Corporation, a Hertz subsidiary, will jointly deliver the opening keynote address at the 2012 Car Rental Show (CRS).

“Hertz’s mission is to offer consumers the widest range of mobility solutions, with products and services today including hourly, daily, weekly and monthly vehicle rentals, as well as, with the acquisition of Donlen Corp. this year, business fleet management solutions, including multi-year leases,” Frissora said about the announcement. “Hertz and Donlen have now joined forces and we’re developing an even wider range of mobility and related fleet services solutions than we had initially anticipated. We’re excited to participate in the 2012 Car Rental Show and I am pleased to partner with Gary to share our key learnings and insights about the convergence of vehicle mobility solutions with the show’s attendees.”

In their joint address, Frissora and Rappeport will discuss the imminent convergence of auto rental with other vehicle solutions ranging from car sharing, traditional car rental and long-term auto, truck and equipment rental and leasing. Hertz completed a $900 million acquisition, including fleet financing, of Donlen one of the nation’s largest vehicle leasing companies, in September 2011.

“The synergies between car rental and corporate fleet management are numerous and the Hertz/Donlen relationship has proven to be beneficial for our customers as well as each company,” commented Mr. Rappeport. “Addressing the 2012 Car Rental Show will provide us with a platform in which to share our knowledge with our colleagues in the industry.”

Presented by Auto Rental News and the ACRA, the 2012 Car Rental Show is the annual opportunity for the industry to come together and learn how to capitalize on the rapid changes in today’s economic environment. The educational show consists of a topnotch repertoire of speakers representing all corners of the industry who will address the burning issues facing the market today.

“By developing a range of services beyond traditional car rental, the auto rental industry can no longer be viewed as a standalone transportation option, but an integral part of the total mobility solution,” says Chris Brown, executive editor of Auto Rental News. “We are eager to hear from these two industry leaders and how they are impacting the conversation on how we get around.”

The 2012 Car Rental Show will convene at the LVH-Las Vegas Hotel and Casino (formerly Las Vegas Hilton), March 12-13. Visit www.carrentalshow.com and www.autorentalnews.com for information.

For an article on the 2011 Car Rental Show wrap-up, click here.