Hertz Introduces BMW 320i to New Zealand Luxury Fleet
With the addition of the BMW 3 Series sedan (320i), Hertz extends its Prestige Collection of luxury rental vehicles to New Zealand.
Extending its Prestige Collection of luxury vehicles to New Zealand, the Hertz Corp. has introduced the latest model BMW 3 Series sedan (320i) to its New Zealand fleet.
"We are pleased to now offer customers the chance to drive the BMW 3 Series sedan, most fuel efficient and best performing model in its competitive class,” said Michel Taride, group president of Hertz International. “The extension of the Prestige Collection into New Zealand builds on our huge success of this range of sophisticated, luxurious vehicles in the U.S. and Europe."
The BMW 320i features a fuel efficient engine, brake energy regeneration and stop/start technology. This sedan will initially be available at Auckland airport and Victoria Street in downtown Auckland.
Mark Righton, Hertz New Zealand country manager, said: "The introduction of BMWs to our New Zealand fleet highlights our dedication to providing customers with a broad rental offering and value for money – from our economy models right up to these prestigious motor vehicles. These BMWs are currently being introduced into Auckland, but we'll be monitoring customer feedback and demand to determine whether we'll extend these cars to other locations around the country in the future."
The Prestige Collection forms part of Hertz's global collections of specialty vehicles, according to Hertz.
More Rental Operations

European Booked Car Rental Rates Fell 5%, Results Varied by Country
Ireland, Cyprus, and the United Kingdom saw steep declines, while booked rates rose in Poland and Hungary.
Read More →Is It Time to Rethink Rental Categories?
As traditional economy and compact cars disappear from the market, longtime rental operator Mike DeLorenzo asks whether the industry’s familiar vehicle categories still make sense — and what operators need to rethink along with them.
Read More →
Who Owns the Rate? AI Is Creating a New Distribution Problem for Car Rental
Generative Engine Optimization asks whether AI can find a rental company, but operators also need to know whether the agent inspected enough of the market, compared equivalent offers, and presented a rate the traveler can actually book. (Part 1 of 2)
Read More →
U.S. Business Travel Car Rental Rates Forecast to Rise Up to 2%
Improved fleet supply should limit pricing gains in 2026-27, while insurance, repair costs, and softer residual values continue to pressure rental operations, according to Amex GBT.
Read More →
Sixt Revenue Tops $2.4 Billion in First Half of 2026
Sixt’s first-half revenue surpassed $2.4 billion for the first time as demand outpaced fleet growth, lifting utilization and earnings despite weaker consumer sentiment in North America.
Read More →
In Memoriam: Bobby Klyce, Avis Licensee Legend
The longtime Birmingham Avis operator and 2018 Auto Rental News Impact Award recipient was remembered as an advocate for independent licensees and the broader car rental industry.
Read More →How to Build Custom Fleet Tools With AI and Vibe Coding [Webinar]
A new Automotive Fleet webinar explores how fleet managers are using AI and vibe coding to automate routine work and create simple operational tools without traditional programming skills.
Read More →
Car Rental Rates Forecast to Rise 3.6% in 2026 Before Easing in 2027
Car rental rates are projected to rise less than airfares and hotel rates in 2026, then become the only major travel category forecast to decline in 2027, according to projections from GBTA and ALTOUR.
Read More →
Avis Cuts Fleet as Summer Demand Trails Expectations
Avis Budget Group increased second-quarter earnings despite lower Americas revenue and softer-than-expected summer demand. The company also expanded Avis First and advanced its autonomous fleet operations with Waymo.
Read More →
Why Bookings Are Only the Start of the Rental Day
A reservation captures demand. The operating test is whether the business can keep the customer, vehicle, commercial terms, and next action aligned until the rental is closed.
Read More →
