Hertz New Zealand Named Most Trusted Rental Brand
Hertz New Zealand has taken top honors in the Reader’s Digest Trusted Brands Car Rental Company category for 2016.
Photo courtesy of The Hertz Corp.
Photo courtesy of The Hertz Corp.
Hertz New Zealand has taken top honors in the Reader’s Digest Trusted Brands Car Rental Company category for 2016.
This is the second year that Hertz has been recognized in this annual survey.
Voted for by Kiwis, the Reader’s Digest Trusted Brands survey has been running in New Zealand for 16 years. Partnering with research agency Catalyst Research, this year’s survey was conducted in over 30 countries.
“It is a great honor to be recognized as the most trusted car rental company in the country by Readers Digest readers,” said Mark Righton, country manager of Hertz New Zealand. “At Hertz New Zealand, we are driven by the desire to put our customers at the heart of everything we do. This award is a real measure of success for us.”
“The award is also a reflection of the integrity of our team in New Zealand. We pride ourselves on our ability to always follow through and to deliver on our promises,” added Righton.
To celebrate the win and give thanks to those who voted, Hertz New Zealand will be taking part in a prize giveaway on the Reader’s Digest Trusted Brands website in September, according to the company. Consumers will have the chance to win a three-day car rental in a Hertz premium vehicle.
More Rental Operations
Sixt Revenue Tops $2.4 Billion in First Half of 2026
Sixt’s first-half revenue surpassed $2.4 billion for the first time as demand outpaced fleet growth, lifting utilization and earnings despite weaker consumer sentiment in North America.
Read More →
In Memoriam: Bobby Klyce, Avis Licensee Legend
The longtime Birmingham Avis operator and 2018 Auto Rental News Impact Award recipient was remembered as an advocate for independent licensees and the broader car rental industry.
Read More →
How to Build Custom Fleet Tools With AI and Vibe Coding [Webinar]
A new Automotive Fleet webinar explores how fleet managers are using AI and vibe coding to automate routine work and create simple operational tools without traditional programming skills.
Read More →
Car Rental Rates Forecast to Rise 3.6% in 2026 Before Easing in 2027
Car rental rates are projected to rise less than airfares and hotel rates in 2026, then become the only major travel category forecast to decline in 2027, according to projections from GBTA and ALTOUR.
Read More →
Avis Cuts Fleet as Summer Demand Trails Expectations
Avis Budget Group increased second-quarter earnings despite lower Americas revenue and softer-than-expected summer demand. The company also expanded Avis First and advanced its autonomous fleet operations with Waymo.
Read More →
Why Bookings Are Only the Start of the Rental Day
A reservation captures demand. The operating test is whether the business can keep the customer, vehicle, commercial terms, and next action aligned until the rental is closed.
Read More →
This Is the Oldest Car Rental Advertisement You’ll Ever See
This ad for Saunders Drive it Yourself, believed to be the first car rental company in the U.S., was found in an Omaha phone book from 1926.
Read More →
The Desk Upsell Is Costing Operators More Than it Earns
Counter upsells generate revenue, but they can also slow transactions, erode trust, and cost repeat business. Fully inclusive pricing may offer operators a better path to long-term value.
Read More →
U-Save Expands Indian Ocean Presence with New Master Franchise for Mauritius
The franchise has been acquired by Mauritian travel entrepreneur Umarfarooq Omarjee, an established figure in the island's tourism and mobility sector.
Read More →
Global Carsharing Fleet Projected to Reach 768,000 Vehicles By 2030
A new Berg Insight forecast outlines several business models driving the projected growth in public carsharing worldwide through 2029.
Read More →