Introducing an Online Glossary of Car Rental Terms
Car Rental Gateway’s online glossary of 177 entries aims to answer the who, what, and why of car rental and mobility.

While the idea of a sector-specific glossary is not unique, Car Rental Gateway’s site aims to constantly update with new terminology and consider the viewpoints of multiple stakeholders, the company said.
Photo via Car Rental Gateway.
Ever wonder what cross-bordering or bCall means? Do you have new staff that might need a resource on car rental terms, or do you need to brush up on the new terms yourself?
Car Rental Gateway, a platform for car rental distribution services, has an online glossary to help new and old car rental operators and suppliers understand car rental-specific terms along with those related to the newest trends in the mobility industry, such as ride-hailing platform, bCall, and Phone-as-a-Key (PaaK).
The Car Rental Glossary and Terminology has been up and running for a year and now has 177 entries with over 500 users a week.
“At first, it took off as an internal glossary in 2019 with an initial idea to help new employees during their onboarding,” says Indrek Uibo, CEO of Car Rental Gateway. “We saw how it helped our employees comprehend the products we are developing and understand the industry in which we are operating. This made us realize that we should not keep it to ourselves.”
The idea of the glossary, Uibo said, is to move towards common understanding and transparency, to speak to customers in a unified language, and thus offer services that correspond to their needs and expectations.
While the idea of a sector-specific glossary is not unique, Car Rental Gateway’s site aims to constantly update with new terminology and consider the viewpoints of multiple stakeholders, the company said.
Car Rental Gateway encourages feedback and new term suggestions. Send messages to info@carrentalgateway.com.
More Rental Operations

ICRS 2027 Opens Call for Papers
The International Car Rental Show seeks session proposals on the business, operational, and technology issues facing car rental operators. Submissions are due Jan. 15.
Read More →
Turo to Launch Vehicle Delivery Service
Turo Delivered will let travelers search for vehicles that hosts can deliver directly to hotels, homes, airports, train stations, and other locations.
Read More →
Palm Beach Airport Code Change Creates Car Rental Distribution Gap
A test of rental searches under the old PBI and new DJT airport codes returned largely different sets of brands and vehicles, highlighting a potential distribution problem for rental operators.
Read More →
U-Save Continues Dominican Republic Expansion with Launch in Punta Cana
The new franchise location builds on U-Save’s existing Santo Domingo operation and will begin taking reservations for October 2026.
Read More →
When AI Books the Rental Car, Who Controls the Sale?
As AI moves from comparing rental rates to completing transactions, operators need to understand how travelers find, interpret, rank, and ultimately see their offers. (Part 2 of 2.)
Read More →
European Booked Car Rental Rates Fell 5%, Results Varied by Country
Ireland, Cyprus, and the United Kingdom saw steep declines, while booked rates rose in Poland and Hungary.
Read More →Is It Time to Rethink Rental Categories?
As traditional economy and compact cars disappear from the market, longtime rental operator Mike DeLorenzo asks whether the industry’s familiar vehicle categories still make sense — and what operators need to rethink along with them.
Read More →
Who Owns the Rate? AI Is Creating a New Distribution Problem for Car Rental
Generative Engine Optimization asks whether AI can find a rental company, but operators also need to know whether the agent inspected enough of the market, compared equivalent offers, and presented a rate the traveler can actually book. (Part 1 of 2)
Read More →
U.S. Business Travel Car Rental Rates Forecast to Rise Up to 2%
Improved fleet supply should limit pricing gains in 2026-27, while insurance, repair costs, and softer residual values continue to pressure rental operations, according to Amex GBT.
Read More →
Sixt Revenue Tops $2.4 Billion in First Half of 2026
Sixt’s first-half revenue surpassed $2.4 billion for the first time as demand outpaced fleet growth, lifting utilization and earnings despite weaker consumer sentiment in North America.
Read More →
