More from Mike Albert: 5 Questions to Ask When Finalizing Your 2023 Fleet Budget
Mike Albert Appoints New President
The mobility provider announced Marty Kuhn as the company’s new president, effective Nov 28, 2022.

Kuhn brings nearly two decades of consumer finance and fintech experience to his new role.
Photo: Mike Albert
Mike Albert, a mobility company offering fleet leasing and management services, announced the appointment of Marty Kuhn as the company’s new president on Nov. 28, effective immediately.
Kuhn brings nearly 20 years of experience in both the direct-to-consumer and business-to-business spaces. Marty Betagole will remain in place as the company’s chief executive officer.
According to the company, Kuhn will develop and implement Mike Albert's corporate vision and provide strategic leadership across its business units: fleet, rental, and sales & service. He will also be responsible for continuing to grow the company in a sustainable manner while maintaining quality, efficiency, and productivity.
"We are very excited to have Marty joining our team. His significant financial experience and his passion for innovation align well with our culture, and in particular, our values of being 'financially fixated' and 'what got us here won’t get us there,'" said Marty Betagole, CEO of Mike Albert. "We are confident Marty will lead us forward to further growth and evolution."
A self-described “CFO-plus,” Kuhn brings a wealth of expertise in developing financial growth strategies that leverage technology and people. Most recently, he served as the president of TEMPOE & SmartPay in Cincinnati, where he led a strategic shift toward e-commerce, digital marketing, and technological advancements to drive growth during the pandemic.
"I am beyond thrilled to be joining the Mike Albert team — an incredible group of innovative, dedicated professionals who are passionate about providing top-quality service to their clients,” Kuhn said . “The opportunity to build on Mike Albert’s many decades of success is an honor, and I look forward to helping guide this organization to continued success.”
Kuhn replaces Jeffrey Hart, who left Mike Albert in October to become president of Cary, N.C.-based e-Emphasys Technologies.
Originally posted on Automotive Fleet
More Rental Operations

How Better Cleaning Processes Improve Rental Fleet Efficiency
A consistent approach to vehicle cleaning helps rental operators reduce turnaround delays and return vehicles to service without compromising cleanliness.
Read More →
Clean on Paper: Red Flags in Exotic Car Rental Verification
A suspicious $45,000 Lamborghini booking reveals the strengths and limitations of renter verification, from forged insurance documents to coverage gaps and unauthorized drivers. (Part 2 of 3)
Read More →
Turo and Tesla Take the Next Step Toward Autonomous Car Rentals
The partnership brings Tesla's Full Self-Driving (Supervised) technology into the rental experience, offering a glimpse of how increasingly automated vehicles could change car rental.
Read More →
How Rental Operators Can Navigate Personalized Pricing Rules
As regulators scrutinize the use of customer data in pricing, rental operators need to know whether they can explain why one renter pays more than another.
Read More →
Direct, Broker or Hybrid? How Travel Retailers Source Rental Cars
As travel retailers weigh direct supplier relationships against third-party distribution, rental operators need to understand how those decisions affect their business.
Read More →
How Did This Independent Rental Operator Grow to 170 Vehicles in 4 Years?
With 170 vehicles across three Kentucky locations, Joel Price relies on an overseas team to handle reservations, payments, and after-hours customer service. It's one part of an unconventional approach to growing an independent rental operation.
Read More →
What Does It Take to Succeed in B2B Rentals?
The fundamentals may be familiar to daily car rental operators, but project-based truck rentals put different demands on the fleet and the business.
Read More →
NPR Builds on International Partnerships to Grow Rental Bookings
With Ana Laborde supporting broker development, NPR Auto Group is tailoring distribution strategies, rate packages, and partnerships to grow international reservations across its three brands.
Read More →
Advantage, Sixt Place Among Top Five in Annual Satisfaction Study
While Enterprise and National retain the top spots in JD Power’s 2026 rankings, the latest customer satisfaction results suggest renters can find competitive service beyond the biggest car rental names.
Read More →
The $100,000 Insurance Trap in Exotic Car Rentals
Exotic rental agencies often rely on customers’ personal auto policies to protect six-figure vehicles. But policy language can dramatically change the coverage for vehicles over $100,000 MSRP.
Read More →
