Platinum Car Rental Celebrates Five-Year Anniversary
The Los Angeles-based luxury car rental operator celebrated by adding the 2013 Ferrari F58 Spyder to its fleet.

Platinum Car Rental offers a diverse fleet of luxury vehicles.

Platinum Car Rental offers a diverse fleet of luxury vehicles.
Platinum Car Rental, a Los Angeles-based luxury rental company, celebrated its five-year anniversary by adding the 2013 Ferrari F58 Spyder to its fleet.
Founded in 2008 by Sam Telikyan, Platinum Car Rental is located on Hollywood’s Sunset Blvd and is part of the Platinum Transportation Group, which provides luxury and exotic car rentals, chauffeured car service and picture cars to movie studios.
Platinum Transportation Group grew out of Platinum Motorsport, which began in 2006. Platinum Motorsport is a customizing and restyling shop and collision repair center that specializes in luxury and exotic vehicles. According to Telikyan, starting Platinum Car Rental to offer replacement rentals to Platinum Motorsport customers was a natural progression.
Starting with one car, Platinum Car Rental has grown to a diverse 60-car fleet today. Its rental vehicles include luxury sedans and SUVs — such as the Bentley GT, Audi R8 Spider, Mercedes-Benz G550 and Rolls Royce Phantom — as well as more mundane fare like the Toyota Corolla, Volkswagen Jetta or a minivan.
Known as a top choice for picture cars, Platinum’s in-house body mechanical and fabrication shop can custom-build a vehicle for productions, and its staff and experienced crew will deliver picture cars to clients’ specifications.
In addition, Platinum has highly trained employees from professional security backgrounds — this experience in special events security offers clients personal and professional services for their protective needs.
Recognized globally, Platinum caters to celebrities, professional athletes, politicians, global travelers, local businesses and the general public.
For more information on Platinum Transportation Group’s offerings, visit www.pmplantinumtransportation.com.
More Rental Operations

What Does It Take to Succeed in B2B Rentals?
The fundamentals may be familiar to daily car rental operators, but project-based truck rentals put different demands on the fleet and the business.
Read More →
NPR Builds on International Partnerships to Grow Rental Bookings
With Ana Laborde supporting broker development, NPR Auto Group is tailoring distribution strategies, rate packages, and partnerships to grow international reservations across its three brands.
Read More →
Advantage, Sixt Place Among Top Five in Annual Satisfaction Study
While Enterprise and National retain the top spots in JD Power’s 2026 rankings, the latest customer satisfaction results suggest renters can find competitive service beyond the biggest car rental names.
Read More →
The $100,000 Insurance Trap in Exotic Car Rentals
Exotic rental agencies often rely on customers’ personal auto policies to protect six-figure vehicles. But policy language can dramatically change the coverage for vehicles over $100,000 MSRP.
Read More →
The Booking Is Confirmed, But Is Your Customer Ready to Drive?
For international renters, a confirmed reservation doesn’t always mean they’re eligible to drive. Earlier checks can help operators catch documentation and payment issues before the customer reaches the counter.
Read More →
ICRS 2027 Opens Call for Papers
The International Car Rental Show seeks session proposals on the business, operational, and technology issues facing car rental operators. Submissions are due Jan. 15.
Read More →
Turo to Launch Vehicle Delivery Service
Turo Delivered will let travelers search for vehicles that hosts can deliver directly to hotels, homes, airports, train stations, and other locations.
Read More →
Palm Beach Airport Code Change Creates Car Rental Distribution Gap
A test of rental searches under the old PBI and new DJT airport codes returned largely different sets of brands and vehicles, highlighting a potential distribution problem for rental operators.
Read More →
U-Save Continues Dominican Republic Expansion with Launch in Punta Cana
The new franchise location builds on U-Save’s existing Santo Domingo operation and will begin taking reservations for October 2026.
Read More →
When AI Books the Rental Car, Who Controls the Sale?
As AI moves from comparing rental rates to completing transactions, operators need to understand how travelers find, interpret, rank, and ultimately see their offers. (Part 2 of 2.)
Read More →
