Auto Rental News
MenuMENU
SearchSEARCH

Silvercar Launches Initiative to Partner With Travel Agents

Silvercar is now offering incentives aimed at introducing travel agents and their clients to its airport car-rental business.

by Staff
June 6, 2017
Silvercar Launches Initiative to Partner With Travel Agents

Silvercar's app-based car rental service only offers Audi A4 vehicles. Photo courtesy of Audi

1 min to read


Silvercar's app-based car rental service only offers Audi A4 vehicles. Photo courtesy of Audi

Silvercar has focused its attention for the first time on travel professionals. It has launched incentives aimed at introducing travel agents and their clients to Silvercar’s airport car-rental business.

In March, Audi announced that it intends to fully acquire Silvercar to expand its digital mobility solutions and services. The Silvercar website currently lists 15 locations.

According to the company, Silvercar is now offering benefits to help travel agents and their clients:  

•    Agents will be rewarded with double commission totaling 12% of revenue for complete bookings between June 1, 2017 and Jan. 31, 2018.
•    For personal use, travel agents will receive a rate of $49 in all locations, except Manhattan and Brooklyn (book by 8/31/17, drive by 12/31/17)
•    A landing page just for travel professionals went live on June 1.

“Silvercar is philosophically aligned with the modern travel agent because both are committed to providing the modern traveler with a high-touch and hassle-free experience,” said Amber Quist, chief marketing officer of Silvercar. “Our hope is to introduce more travel professionals to Silvercar so they’re aware of the difference it can make for their most discerning clients.”

More Rental Operations

green and blue bar graphs compare fleet sales June 2025 versus June 2026
Fleet Acquisitionby Martin RomjueJuly 8, 2026

Rental Car Fleet Sales Show Mid-Year Strength

June gains ensured rental fleets closed out the first half of 2026 in positive territory.

Read More →
Close up of a row of white CUVs in the Surprice Mobility fleet at the Milan airport.

Surprice Mobility Opens Corporate Rental Station at Milan Malpensa Airport

The Milan opening is part of Surprice Mobility's broader strategy to expand its corporate operations while increasing the use of technology across its network.

Read More →
Julian Gritsch with an MBA class in a classroom.

Brazilian Executive MBA Targets Growing Domestic Rental Car Industry

Rental car companies face a unique combination of challenges that are rarely addressed in traditional programs.

Read More →
Ad Loading...
Green Motion team with banner bearing Japanese flag.

Green Motion Expands Into Japan With Master Franchise Agreement

Japan's tourism industry, business travel market, and demand for vehicle rental services are reasons the country represents an important market for the company.

Read More →
ACRA Chairman Sharky Laguana on stage at the ICRS event in Grapevine, Texas.
Legal & Legislativeby Martin RomjueJune 24, 2026

ACRA Carrying Fuller Industry Load As AI and EVs Lurk In Future

The leading car rental professional business group details an active legislative, regulatory, and macro-trends agenda affecting car rental operators.

Read More →
Light blue horizontal bar graphs on a chart showing World Cup-related rental car booking trends.
Rental OperationsJune 23, 2026

World Cup Travel Data Shows Longer Car Rentals and More One-Ways

A recent analysis of FIFA bookings found varied demand patterns that influenced rental car pricing.

Read More →
Ad Loading...
Side view of ICRS speaker Sanchit Garg at podium in front of a floor lit red curtain
Rental Operationsby Martin RomjueJune 22, 2026

A Leveling Force: AI Morphs Into A Rental Car Profit-Seeker

Revenue managers can’t match the emerging AI tools gobbling lots of data that could counter the competitive race to the rate bottom.

Read More →
Photos of Martin Romjue and Denis Gjoni on opposite sides of large headline for the video.
Rental Operationsby Martin RomjueJune 17, 2026

Stop Losing Money On Rental Tolls

Regardless of your rental fleet size and structure, fleet managers, executives, and owners can gain valuable insights into an often-overlooked area of fleet operations.

Read More →
Richard Lowden gesturing on stage in front of a red curtain at the Gaylord Texan Resort near Dallas.
Rental Operationsby Martin RomjueJune 12, 2026

Rethink The Future To Avert A Race To The Bottom

Rental car operators heard a sobering industry message and a stern challenge at the close of the International Car Rental Show.

Read More →
Ad Loading...
John Possumato holding microphone while asking a question during a live conference session at the ICRS Show.

DriveItAway, Free2move Plan Shared Fleet Program for Independent Rental Fleet Operators

Vehicles would be placed with participating rental operations to support car renter demand and provide additional fleet capacity.

Read More →
Ad Loading...