Silvercar Opens Temporary Second Location in Austin, Texas
From Feb. 28 to March 18, customers will be able to rent from Silvercar for the South by Southwest (SXSW) festival and the GRAND-AM Road Racing series.
Silvercar, the all-Audi car rental service, expanded to Austin, Texas for the South by Southwest (SXSW) festival and the GRAND-AM Road Racing series at the Circuit of America track.
Silvercars are available to rent in Austin from Feb. 28 to March 18.
The company’s temporary location is outside Austin-Bergstrom International Airport grounds and Silvercar said they will valet travelers to and from the terminal.
“We hope and expect the next month’s success in Austin to ultimately translate into one of Silvercar’s next permanent rental operations,” said Silvercar CEO Luke Schneider. “Headquartered in Austin, Silvercar has strong ties to the community and is thrilled to offer GRAND-AM and SXSW attendees a chance to enjoy a reimagined car rental experience.”
Related blog: Silvercar: Hard Questions for a New Business Model
More Rental Operations

Green Motion And U-Save Open Rental Operations In Guatemala
The brands will open their first rental car outlets in the country at La Aurora International Airport in Guatemala City.
Read More →
U.S. Business Travel Drives $623 Billion+ in Economic Impact as Spending Reaches $538 Billion
The data also underscores the industry’s strong multiplier effect across the U.S. economy, revealing that each dollar invested in business travel in 2024 generated $1.16 in GDP.
Read More →
Rental Fleet Sales Skating Just Above 2025 Levels
The U.S. economy's continued growth and positive business investment are creating a favorable environment for fleet vehicle demand.
Read More →Grow Your Rental Business Beyond Cars
Rental fleet operations are facing numerous evolving challenges and opportunities from AI technology to rate and revenue management, to customer service and business growth.
Read More →
Using AI to Create Clarity, Not Conflict, in Rental Car Damage
Rental companies still need people, policy, judgment, and thoughtful implementation, with operators remaining in control of the customer experience.
Read More →
Get Ready To Roll: No Stopping Self-Driving Rental Cars
The autonomous mobility technology revolution will move at its own pace, but sooner rather than later.
Read More →
Southwest Airlines Selects CarTrawler For Its Car Rental Booking Platform
The platform is designed to allow customers to compare and book rental vehicles more easily during the travel booking process.
Read More →
Cross-Pressures, Evolving Trends Drive 2026 Rental Car Industry
A combination of cautious economic behavior, shifts in the rental vehicle market, and technological influences are shaping car rental operator decisions.
Read More →
Government Affairs Executive Wins Leading Rental Car Industry Award
Robert Muhs started in the car rental industry with Avis Budget Group two years before the first International Car Rental Show.
Read More →
Green Motion Expands Its African Presence with Mozambique Launch
This new rental car outlet reflects the growing demand for reliable transportation and the emphasis on sustainable travel across the continent.
Read More →
