Sixt AG, a European car rental company, planned a celebration as part of its participation in the vintage car rally Mille Miglia in honor of the rental company’s 100th anniversary. This year’s race is being held from May 16 to May 20.
Along the route, which stretches 100 miles from Brescia to Rome, Sixt prepared special surprises for participants and spectators, including transportation from their hotel to the route and back.
Sixt selected BMW as its cooperation partner for the event and also features vehicles of its own in the race. Six of the company’s 1950’s vehicles, including two Mercedes 300 cars, a Jaguar XK 120, a Porsche Speedster, a VW Standard and a Ferrari 250 GT Coupé will be featured.
“We’re looking forward to once again taking part in this spectacular vintage car rally in this, our anniversary year,” Regine Sixt said. “Mille Miglia has become an important part of the summer for us.”
Sixt, BMW Team Up for ‘Mille Miglia’ Car Rally
Sixt selected BMW as its cooperation partner for the event and also features vehicles of its own in the race.
More Rental Operations

U.S. Rental Length Declines Slightly in Q1 2026, Enterprise Reports
LOR overall continues to trend downward, but ongoing market and economic conditions could affect future results while the industry deals with staffing and productivity challenges.
Read More →
Hertz, Uber Deepen Roles In Self-Driving And Driver-Led Fleet Services
The business arrangement connects demand with scalable fleet management services and supports a range of mobility uses.
Read More →
Why Car Rental Can No Longer Run On Workarounds
The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.
Read More →
Why Car Rental Can No Longer Run On Workarounds
The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.
Read More →
Carwiz Sets Up Rental Operations In Central Asia
The global franchise operation reaches a first in its rental fleet portfolio with new service in Uzbekistan.
Read More →
Where Rental Fleets Must Adjust To Shifting Catastrophe Risks
West Coast disasters pose unique challenges and liabilities for rental fleet operators, who are advised to take steps tailored to their specific situations.
Read More →
Using AI To Find Rental Car Damage
Angry car renters are storming social media, the mainstream media, and online ratings platforms to complain about charges they claim are either unfounded or excessive.
Read More →
Carwiz Opens Car Rental Service In Panama
A Carwiz partner in Puerto Rico is taking on the Panama franchise with operations in the nation's largest airport.
Read More →
Flexways Opens 10 Locations Among Franchise, Affiliate Rental Networks
The integrated business model combines each operator’s local expertise with international standards to boost sales.
Read More →
Traveler Customer Satisfaction Up This Year Data Study Shows
The study looks at customer analytics to size up performance in car rentals, rideshare, airlines, lodging, and OTAs.
Read More →
