Stay Updated on International Auto Rental Industry News
Sign up for Auto Rental News’ recently established Global Reporter email newsletter to see what companies across the world are doing with their fleet, find out about legal issues in other regions, marketing strategies and other industry-related news.
In addition to the well-established markets in Europe and Asia, the auto rental industry is growing exponentially in developing areas such as Eastern Europe, Middle East, China, India and South America. Through a new email newsletter, Global Reporter, Auto Rental News has been providing its readers with international coverage of the car rental industry in order to keep up with these evolving markets.
In Global Reporter, readers can see what international companies are doing with their fleet, legal issues in other regions, marketing strategies and other industry-related news updates. Global Reporter includes exclusive content, such as our Global Snapshot segment, which features companies from all over the world. Our most recent Snapshots looked at ZOOCars in London and Nice Cars in Iceland, and on deck are companies from Jamaica, Australia, Crete, Mexico and more.
You can be sure to follow our international coverage by signing up here for the Global Reporter email newsletter, which is sent every other Tuesday. You can view our latest newsletter edition here.
More Rental Operations
Turo to Launch Vehicle Delivery Service
Turo Delivered will let travelers search for vehicles that hosts can deliver directly to hotels, homes, airports, train stations, and other locations.
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Palm Beach Airport Code Change Creates Car Rental Distribution Gap
A test of rental searches under the old PBI and new DJT airport codes returned largely different sets of brands and vehicles, highlighting a potential distribution problem for rental operators.
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U-Save Continues Dominican Republic Expansion with Launch in Punta Cana
The new franchise location builds on U-Save’s existing Santo Domingo operation and will begin taking reservations for October 2026.
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When AI Books the Rental Car, Who Controls the Sale?
As AI moves from comparing rental rates to completing transactions, operators need to understand how travelers find, interpret, rank, and ultimately see their offers. (Part 2 of 2.)
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European Booked Car Rental Rates Fell 5%, Results Varied by Country
Ireland, Cyprus, and the United Kingdom saw steep declines, while booked rates rose in Poland and Hungary.
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Is It Time to Rethink Rental Categories?
As traditional economy and compact cars disappear from the market, longtime rental operator Mike DeLorenzo asks whether the industry’s familiar vehicle categories still make sense — and what operators need to rethink along with them.
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Who Owns the Rate? AI Is Creating a New Distribution Problem for Car Rental
Generative Engine Optimization asks whether AI can find a rental company, but operators also need to know whether the agent inspected enough of the market, compared equivalent offers, and presented a rate the traveler can actually book. (Part 1 of 2)
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U.S. Business Travel Car Rental Rates Forecast to Rise Up to 2%
Improved fleet supply should limit pricing gains in 2026-27, while insurance, repair costs, and softer residual values continue to pressure rental operations, according to Amex GBT.
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Sixt Revenue Tops $2.4 Billion in First Half of 2026
Sixt’s first-half revenue surpassed $2.4 billion for the first time as demand outpaced fleet growth, lifting utilization and earnings despite weaker consumer sentiment in North America.
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In Memoriam: Bobby Klyce, Avis Licensee Legend
The longtime Birmingham Avis operator and 2018 Auto Rental News Impact Award recipient was remembered as an advocate for independent licensees and the broader car rental industry.
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