Toyota Launches Hybrid Carsharing in Ireland, Italy
Toyota’s new hybrid carsharing program YUKO is being piloted in Dublin, Ireland and Forli, Italy.
by Staff
December 13, 2016
Photo courtesy of Toyota
1 min to read
Photo courtesy of Toyota
Toyota’s new hybrid carsharing program YUKO is being piloted in Dublin, Ireland and Forli, Italy.
Japanese for “Let’s Go,” YUKO provides customers the opportunity to rent hybrid vehicles, including the Yaris Hybrid, the Auris, and the Prius.
Ad Loading...
The carsharing program will eventually add the C-HR hybrid crossover to its vehicle offerings, according to Toyota. Initially, 15 carsharing vehicles are available in Dublin and seven vehicles in Forli.
“We welcome the arrival of Toyota’s YUKO car club initiative to Dublin,” said Shane Ross, Irish minister for Transport, Tourism, and Sport. “Low emissions, urban congestion, and mobility are high on our agenda, and we believe that the carsharing model is a credible solution to improving these important problems. With the added bonus of using hybrid vehicles, YUKO Car Club is an excellent addition to the transport options in Dublin City.” The rental of a hybrid carsharing vehicle includes free on-street public parking.
“We’re starting small to verify our business model, but we have the ambition to expand with more vehicles and cities in Europe in the coming years,” said Mark Adams, vice president of Consumer One & New Mobility.
West Coast disasters pose unique challenges and liabilities for rental fleet operators, who are advised to take steps tailored to their specific situations.
Angry car renters are storming social media, the mainstream media, and online ratings platforms to complain about charges they claim are either unfounded or excessive.
Revcuity, an outgrowth of Frontline Performance Group, aims to help clients capture more revenue moments with face-to-face customers, including in the car rental space.
Martin Romjue has been editing and reporting for ARN since 2023 and fully transitioned to the role of chairman of the International Car Rental Show in 2026.