Related: iSuperdrive Offers Peer-to-Peer Platform for Luxury Vehicles
Turo Partners With Petersen Automotive Museum
Peer-to-peer carsharing service Turo is offering the chance to win one of five ride-along experiences in rare vehicles from Petersen Automotive Museum.
by Staff
December 20, 2017
The Petersen Automotive Museum underwent an extensive renovation completed in 2015. Photo via Wikimedia and courtesy of David Zaitz.
1 min to read
Peer-to-peer carsharing service Turo has partnered with Petersen Automotive Museum to launch the Petersen Automotive Collection, and is running a contest to win a ride-along in five rare vehicles from the museum.
The Petersen Automotive Museum underwent an extensive renovation completed in 2015. Photo via Wikimedia and courtesy of David Zaitz.
The vehicles include a 1956 Continental Mark II, 1963 Rolls-Royce Ghost, 1994 Bugatti EB110, 1970 Fiat Shellette and a 1961 GSM Delta.
The experience features a ride on iconic routes in Los Angeles with Petersen Automotive Museum’s conservator, Dana Williamson, to learn the complete history of the iconic car.
Founded in 2009 and headquartered in San Francisco, Turo has grown its carsharing marketplace to cities like Atlanta, Chicago, Houston, Denver, Seattle, and Montreal.
More Rental Operations
The Booking Is Confirmed, But Is Your Customer Ready to Drive?
For international renters, a confirmed reservation doesn’t always mean they’re eligible to drive. Earlier checks can help operators catch documentation and payment issues before the customer reaches the counter.
Read More →
ICRS 2027 Opens Call for Papers
The International Car Rental Show seeks session proposals on the business, operational, and technology issues facing car rental operators. Submissions are due Jan. 15.
Read More →
Turo to Launch Vehicle Delivery Service
Turo Delivered will let travelers search for vehicles that hosts can deliver directly to hotels, homes, airports, train stations, and other locations.
Read More →
Palm Beach Airport Code Change Creates Car Rental Distribution Gap
A test of rental searches under the old PBI and new DJT airport codes returned largely different sets of brands and vehicles, highlighting a potential distribution problem for rental operators.
Read More →
U-Save Continues Dominican Republic Expansion with Launch in Punta Cana
The new franchise location builds on U-Save’s existing Santo Domingo operation and will begin taking reservations for October 2026.
Read More →
When AI Books the Rental Car, Who Controls the Sale?
As AI moves from comparing rental rates to completing transactions, operators need to understand how travelers find, interpret, rank, and ultimately see their offers. (Part 2 of 2.)
Read More →
European Booked Car Rental Rates Fell 5%, Results Varied by Country
Ireland, Cyprus, and the United Kingdom saw steep declines, while booked rates rose in Poland and Hungary.
Read More →
Is It Time to Rethink Rental Categories?
As traditional economy and compact cars disappear from the market, longtime rental operator Mike DeLorenzo asks whether the industry’s familiar vehicle categories still make sense — and what operators need to rethink along with them.
Read More →
Who Owns the Rate? AI Is Creating a New Distribution Problem for Car Rental
Generative Engine Optimization asks whether AI can find a rental company, but operators also need to know whether the agent inspected enough of the market, compared equivalent offers, and presented a rate the traveler can actually book. (Part 1 of 2)
Read More →
U.S. Business Travel Car Rental Rates Forecast to Rise Up to 2%
Improved fleet supply should limit pricing gains in 2026-27, while insurance, repair costs, and softer residual values continue to pressure rental operations, according to Amex GBT.
Read More →