Auto Rental News
MenuMENU
SearchSEARCH

Wisecars: Italy Will Be the Top Destination for Summer Travel

According to search trends for car rental, Wisecars released a new travel data report showing which destinations are likely to see the most visitors in 2022.

Wisecars: Italy Will Be the Top Destination for Summer Travel

According to the report, interest in summer travel is way up compared to last year. 

Source: Wisecars

2 min to read


Comparing recent car rental searches worldwide, Wisecars released and outlined various travel trends for the upcoming summer season. Reports show that interest for 2022 travel showed tremendous growth compared to 2021.

According to the report, travelers interested in renting a car in the recent 30 days were largely from the United States, Italy, Great Britain, France, Spain, Canada, and Australia. The most remarkable change is in the destinations of choice. American travelers are planning trips to Europe, mainly in southern countries. The top destination countries for worldwide searches were Italy, USA (Florida and California), Spain, the United Kingdom, and Greece.

Ad Loading...

Eleven percent of the more than 400 million searches that ran the previous month target Italy. Italy has been one of the most cautious European countries regarding COVID restrictions, so the new trend is encouraging. The decision on whether to lift mask mandates or not will be discussed at the end of April; even so, both Italians and foreigners are already making travel plans to the mainland and to Sicily and Sardinia, Wisecars notes. It is important to call out that although demand is on the up, so are prices thanks to the vehicle and chip shortage caused by the pandemic.

“We advise every traveler to make their plans ahead of time and reserve their vehicle online, especially those who are interested in the trending locations such as Naples and Rome,” said Wisecars spokesman Steve Brax. “We have been working hard to help travelers find the best deals even during high season.”

More Rental Operations

A tech collage of electronic devices against a computer chip blueprint map.
Rental OperationsMay 1, 2026

Why Car Rental Can No Longer Run On Workarounds

The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.

Read More →
A tech collage of electronic devices against a computer chip blueprint map.
Rental OperationsMay 1, 2026

Why Car Rental Can No Longer Run On Workarounds

The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.

Read More →
A black Audi SUV superimposed on a historic scene from downtown Tashkent, Uzbekistan.

Carwiz Sets Up Rental Operations In Central Asia

The global franchise operation reaches a first in its rental fleet portfolio with new service in Uzbekistan.

Read More →
Ad Loading...
A raging brushfire in the countryside.
Rental Operationsby Martin RomjueApril 30, 2026

Where Rental Fleets Must Adjust To Shifting Catastrophe Risks

West Coast disasters pose unique challenges and liabilities for rental fleet operators, who are advised to take steps tailored to their specific situations.

Read More →
ARN Industry Newsmakers thumbnail page with ARN and ICRS logos and shots of Nick DiPrima and Martin Romjue
Rental Operationsby Martin RomjueApril 27, 2026

Using AI To Find Rental Car Damage

Angry car renters are storming social media, the mainstream media, and online ratings platforms to complain about charges they claim are either unfounded or excessive.

Read More →
Photo of CEO Krešimir Dobrilović against a gray modernist crooked-tile mural display.

Carwiz Opens Car Rental Service In Panama

A Carwiz partner in Puerto Rico is taking on the Panama franchise with operations in the nation's largest airport.

Read More →
Ad Loading...
A world map with Flexways logo and new locations headline.

Flexways Opens 10 Locations Among Franchise, Affiliate Rental Networks

The integrated business model combines each operator’s local expertise with international standards to boost sales.

Read More →
Photo of a suitcase, passport, and smartphone.

Traveler Customer Satisfaction Up This Year Data Study Shows

The study looks at customer analytics to size up performance in car rentals, rideshare, airlines, lodging, and OTAs.

Read More →
A rental car between two placards showing a symbolic revenue increase from $300 to $1600.

New Consulting Company Ready To Boost Point-of-Sale Revenue

Revcuity, an outgrowth of Frontline Performance Group, aims to help clients capture more revenue moments with face-to-face customers, including in the car rental space.

Read More →
Ad Loading...
Martin Romjue stands at conference stage podium close to a dangling, glistening chandelier.
Rental Operationsby StaffApril 15, 2026

Meet The (Semi-New) ARN Editor

Martin Romjue has been editing and reporting for ARN since 2023 and fully transitioned to the role of chairman of the International Car Rental Show in 2026.

Read More →
Ad Loading...