Zipcar Adds Santa's Sleigh to Fleet
Named after each of Santa's reindeer, Zicpar will add a "sleigh" to its fleet in eight U.S. cities from Dec. 23-28. Each sleigh is a Christmas-themed Ford Focus that comes with candy, Santa hats and Christmas music.

One of Zipcar's Ford Focus sleighs. Photo courtesy of Zipcar.

One of Zipcar's Ford Focus sleighs. Photo courtesy of Zipcar.
Zipcar has added Santa's sleigh to its fleet in eight U.S. cities. From Dec.23-28, each "sleigh" is named after one of Santa's reindeer.
Each "sleigh" is a fully wrapped Ford Focus Hatchback, accessorized with Christmas music, candy and Santa hats. According to Zipcar, gas, insurance and holiday cheer are included.
The eight sleighs can be reserved by the hour or by the day in the following cities:
- Atlanta ("Dasher")
- Austin ("Dancer")
- Boston ("Prancer")
- Denver ("Vixen")
- Portland ("Comet")
- Providence ("Donner")
- Miami ("Blitzen")
- Minneapolis ("Cupid")
"Santa only uses his sleigh once a year, so why should we have to deal with the costs and hassles of year-round ownership?" said Kaye Ceille, Zipcar president. "This year, Santa's getting into the Zipcar spirit and sharing his sleigh, so when he's not using it, members can. ... "
One dollar per sleigh reservation will be donated to Toys for Tots. For more information, visit www.zipcar.com/sleigh.
More Rental Operations

Southwest Airlines Selects CarTrawler For Its Car Rental Booking Platform
The platform is designed to allow customers to compare and book rental vehicles more easily during the travel booking process.
Read More →
Cross-Pressures, Evolving Trends Drive 2026 Rental Car Industry
A combination of cautious economic behavior, shifts in the rental vehicle market, and technological influences are shaping car rental operator decisions.
Read More →
Government Affairs Executive Wins Leading Rental Car Industry Award
Robert Muhs started in the car rental industry with Avis Budget Group two years before the first International Car Rental Show.
Read More →
Green Motion Expands Its African Presence with Mozambique Launch
This new rental car outlet reflects the growing demand for reliable transportation and the emphasis on sustainable travel across the continent.
Read More →
RentalMatics, GeoInt Partner On Rental Car Speed Tracking Tech
Rental operators can now detect and act on speeding while vehicles are still on rent, thereby reducing fines, admin workload, vehicle wear, and safety risks.
Read More →
NextPass Expands Toll Payment Service to Highway In Toronto
Fleets and consumer can use a transponder-less option when traveling between Canada and the U.S.
Read More →
Zubie, PurCo Integrate Rental Damage Detection With Telematics
The combination brings actionable vehicle insights into PurCo’s PurInspect platform, improving damage detection and operational efficiency for rental fleets.
Read More →
U.S. Length Of Rental (LOR) Declines Slightly in Q1 2026
LOR related to insurance claims overall continues to trend downward, but ongoing market and economic conditions could affect future results while the industry deals with staffing and productivity challenges.
Read More →
Hertz, Uber Deepen Roles In Self-Driving And Driver-Led Fleet Services
The business arrangement connects demand with scalable fleet management services and supports a range of mobility uses.
Read More →
Why Car Rental Can No Longer Run On Workarounds
The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.
Read More →
