Enterprise Buys Triangle to Expand Southeast Footprint
Enterprise Holdings announced it has acquired Triangle Rent A Car, based in Raleigh, N.C. The purchase includes the Triangle brand, locations, websites and a majority of its fleet, including its van and truck rental business.

Photo via Triangle Rent A Car.

Photo via Triangle Rent A Car.
Enterprise Holdings, which operates the Enterprise Rent-A-Car, National Car Rental and Alamo Rent A Car brands, today announced it has acquired Triangle Rent A Car, based in Raleigh, N.C. The purchase includes the Triangle brand, locations, websites and a majority of its fleet, including its van and truck rental business.
Located across Georgia, North Carolina, South Carolina and Virginia, Triangle’s 29 branch offices will immediately transition to one of the Enterprise Holdings’ brand locations, says the company.
“Triangle Rent A Car’s reputation for taking excellent care of its customers closely aligns with Enterprise’s commitment to superior customer service,” said Brice Adamson, senior vice president at Enterprise Holdings. “This acquisition is an opportunity to provide even better service to our customers in the Southeast, where the demand for reliable, cost-effective transportation solutions continues to grow.”
Enterprise Holdings’ goal is to retain the approximately 300 full- and part-time Triangle Rent A Car employees, according to the company. The acquisition supports the expansion of Enterprise Holdings’ branch network in the Southeast.
“As family-owned companies, Enterprise Holdings and Triangle Rent A Car share many of the same values, including our customer service philosophies,” said Frank Colonna, president of Triangle Rent A Car. “Given Enterprise’s vast resources and strong focus on putting the customer first, I’m confident that our loyal customers, employees and business partners are in good hands with Enterprise.”
Established in 1979, Colonna opened the first Triangle in an old gas station in Raleigh with seven cars to rent. In 1981, he opened a second location in Wilmington. Click here for a more in-depth look at Triangle’s history.
More Rental Operations
Stop Losing Money On Rental Tolls
Regardless of your rental fleet size and structure, fleet managers, executives, and owners can gain valuable insights into an often-overlooked area of fleet operations.
Read More →
Rethink The Future To Avert A Race To The Bottom
Rental car operators heard a sobering industry message and a stern challenge at the close of the International Car Rental Show.
Read More →
DriveItAway, Free2move Plan Shared Fleet Program for Independent Rental Fleet Operators
Vehicles would be placed with participating rental operations to support car renter demand and provide additional fleet capacity.
Read More →
Stellantis Recalls 1.3 Million Jeep Vehicles Worldwide Over Fire Risk
Stellantis is recalling more than 1.3 million Jeep Wrangler and Gladiator models worldwide over a fire risk linked to power steering pump wiring.
Read More →
Green Motion And U-Save Open Rental Operations In Guatemala
The brands will open their first rental car outlets in the country at La Aurora International Airport in Guatemala City.
Read More →
U.S. Business Travel Drives $623 Billion+ in Economic Impact as Spending Reaches $538 Billion
The data also underscores the industry’s strong multiplier effect across the U.S. economy, revealing that each dollar invested in business travel in 2024 generated $1.16 in GDP.
Read More →
Rental Fleet Sales Skating Just Above 2025 Levels
The U.S. economy's continued growth and positive business investment are creating a favorable environment for fleet vehicle demand.
Read More →Grow Your Rental Business Beyond Cars
Rental fleet operations are facing numerous evolving challenges and opportunities from AI technology to rate and revenue management, to customer service and business growth.
Read More →
Using AI to Create Clarity, Not Conflict, in Rental Car Damage
Rental companies still need people, policy, judgment, and thoughtful implementation, with operators remaining in control of the customer experience.
Read More →
Get Ready To Roll: No Stopping Self-Driving Rental Cars
The autonomous mobility technology revolution will move at its own pace, but sooner rather than later.
Read More →
