Related Article: American Car Rental Association Names New Board Member
Brad Kjar Joins ACRA Board of Directors
Brad Kjar, director of operations for U-Save Car & Truck Rental, has been appointed to the American Car Rental Association’s (ACRA) Board of Directors.

Brad Kjar.

Brad Kjar.
Brad Kjar, director of operations for U-Save Car & Truck Rental, has been named as the newest member of the American Car Rental Association’s (ACRA) Board of Directors.
U-Save, together with its subsidiary ARRC, has over 900 locations throughout the U.S. and is one of North America’s largest franchise car rental companies. It also has international locations in Mexico, Greece, the Middle East, Latin America, and the Caribbean.
Over 20 years ago, Kjar found the car rental industry by accident when renting a car from Enterprise. Upon returning the rental, he asked the branch manager if they were hiring; two weeks later, he was hired and learning the rental car industry.
After Enterprise, Kjar continued his career as the director of local market operations at Dollar Thrifty and helped increase its off-airport market with corporate locations operated by independent operators. In 2009, he followed one of his mentors to Avis Budget, where he led the local Avis operators and Budget Truck dealers in Metro Atlanta.
Kjar resides in Atlanta with his wife and two children.
More Rental Operations

Palm Beach Airport Code Change Creates Car Rental Distribution Gap
A test of rental searches under the old PBI and new DJT airport codes returned largely different sets of brands and vehicles, highlighting a potential distribution problem for rental operators.
Read More →
U-Save Continues Dominican Republic Expansion with Launch in Punta Cana
The new franchise location builds on U-Save’s existing Santo Domingo operation and will begin taking reservations for October 2026.
Read More →
When AI Books the Rental Car, Who Controls the Sale?
As AI moves from comparing rental rates to completing transactions, operators need to understand how travelers find, interpret, rank, and ultimately see their offers. (Part 2 of 2.)
Read More →
European Booked Car Rental Rates Fell 5%, Results Varied by Country
Ireland, Cyprus, and the United Kingdom saw steep declines, while booked rates rose in Poland and Hungary.
Read More →Is It Time to Rethink Rental Categories?
As traditional economy and compact cars disappear from the market, longtime rental operator Mike DeLorenzo asks whether the industry’s familiar vehicle categories still make sense — and what operators need to rethink along with them.
Read More →
Who Owns the Rate? AI Is Creating a New Distribution Problem for Car Rental
Generative Engine Optimization asks whether AI can find a rental company, but operators also need to know whether the agent inspected enough of the market, compared equivalent offers, and presented a rate the traveler can actually book. (Part 1 of 2)
Read More →
U.S. Business Travel Car Rental Rates Forecast to Rise Up to 2%
Improved fleet supply should limit pricing gains in 2026-27, while insurance, repair costs, and softer residual values continue to pressure rental operations, according to Amex GBT.
Read More →
Sixt Revenue Tops $2.4 Billion in First Half of 2026
Sixt’s first-half revenue surpassed $2.4 billion for the first time as demand outpaced fleet growth, lifting utilization and earnings despite weaker consumer sentiment in North America.
Read More →
In Memoriam: Bobby Klyce, Avis Licensee Legend
The longtime Birmingham Avis operator and 2018 Auto Rental News Impact Award recipient was remembered as an advocate for independent licensees and the broader car rental industry.
Read More →How to Build Custom Fleet Tools With AI and Vibe Coding [Webinar]
A new Automotive Fleet webinar explores how fleet managers are using AI and vibe coding to automate routine work and create simple operational tools without traditional programming skills.
Read More →
