Hertz Italy Now Offering Maseratis
Sports cars enthusiasts renting with Hertz can experience Maserati's performance and class behind the wheel of the Ghibli, a sedan with a strong sport imprint that offers excellent dynamic qualities, and exudes Italian elegance.

Oozing with style, the Maseratis are available for one year at selected Hertz locations in Rome, Milan, Venice, Florence, and Olbia.
Photo via TTTNIS/Wikimedia.
Hertz Italy has added highly sought after Maserati vehicles to its "Selezione Italia" (Italian Collection), the company announced.
Boasting a 100% Italian DNA, Selezione Italia now features the Maserati Quattroporte, Maserati Ghibli, and Maserati Levante. Customers will experience pure driving luxury topped with a high-end, personalized welcome service.
Oozing with style, the Maseratis are available for one year at selected Hertz locations in Rome, Milan, Venice, Florence, and Olbia. Furthermore, thanks to a special arrangement with Maserati, throughout the month of June only Hertz customers will be able to rent one of these iconic vehicles.
The very first luxury, sport sedan ever, the Maserati Quattroporte has been in the Italian market since 1963. It features stylish interior and exterior lines, combining the highest performance with sedan comfort for Hertz customers to cruise through the Italian scenic roads in style.
Sports cars enthusiasts renting with Hertz can experience Maserati's performance and class behind the wheel of the Ghibli, a sedan with a strong sport imprint that offers excellent dynamic qualities, and exudes Italian elegance. Lastly, the Maserati Levante, the first SUV created by the Italian vehicle manufacturer, boasts impressive efficiency, a comfortable interior, and a muscular exterior – ideal for family trips to Italy's finest coastlines.
The Maserati models available for rent in Italy can be booked online. Age restrictions apply and two credit cards are required for booking.
Hertz Italy's Selezione Italia is a range of iconic cars that are part of the automotive Italian tradition. The collection's vehicles are backed by Hertz's "make and model guarantee," which ensures that customers can reserve and drive away in the specific model they choose. Additionally, as part of Selezione Italia's "Benvenuto (welcome) Service," customers choosing this range benefit from expedited and personalized service, dedicated staff, courtesy calls during the rental, Touring Club Italiano sightseeing suggestions, and other exclusive perks.
Selezione Italia models include:
Alfa Romeo Stelvio
Alfa Romeo 4C
Alfa Romeo Giulia Veloce
Abarth 595 Competizione e Turismo
Abarth 124 Spider
Fiat 500 Cabrio
Fiat 124 Spider
Maserati Ghibli
Maserati Quattroporte
Maserati Levante
Related: Sixt Expands Presence in Mediterranean, Offers BMW, MINI Exclusively
More Rental Operations

Direct, Broker or Hybrid? How Travel Retailers Source Rental Cars
As travel retailers weigh direct supplier relationships against third-party distribution, rental operators need to understand how those decisions affect their business.
Read More →
How Did This Independent Rental Operator Grow to 170 Vehicles in 4 Years?
With 170 vehicles across three Kentucky locations, Joel Price relies on an overseas team to handle reservations, payments, and after-hours customer service. It's one part of an unconventional approach to growing an independent rental operation.
Read More →
What Does It Take to Succeed in B2B Rentals?
The fundamentals may be familiar to daily car rental operators, but project-based truck rentals put different demands on the fleet and the business.
Read More →
NPR Builds on International Partnerships to Grow Rental Bookings
With Ana Laborde supporting broker development, NPR Auto Group is tailoring distribution strategies, rate packages, and partnerships to grow international reservations across its three brands.
Read More →
Advantage, Sixt Place Among Top Five in Annual Satisfaction Study
While Enterprise and National retain the top spots in JD Power’s 2026 rankings, the latest customer satisfaction results suggest renters can find competitive service beyond the biggest car rental names.
Read More →
The $100,000 Insurance Trap in Exotic Car Rentals
Exotic rental agencies often rely on customers’ personal auto policies to protect six-figure vehicles. But policy language can dramatically change the coverage for vehicles over $100,000 MSRP.
Read More →
The Booking Is Confirmed, But Is Your Customer Ready to Drive?
For international renters, a confirmed reservation doesn’t always mean they’re eligible to drive. Earlier checks can help operators catch documentation and payment issues before the customer reaches the counter.
Read More →
ICRS 2027 Opens Call for Papers
The International Car Rental Show seeks session proposals on the business, operational, and technology issues facing car rental operators. Submissions are due Jan. 15.
Read More →
Turo to Launch Vehicle Delivery Service
Turo Delivered will let travelers search for vehicles that hosts can deliver directly to hotels, homes, airports, train stations, and other locations.
Read More →
Palm Beach Airport Code Change Creates Car Rental Distribution Gap
A test of rental searches under the old PBI and new DJT airport codes returned largely different sets of brands and vehicles, highlighting a potential distribution problem for rental operators.
Read More →
