Hertz Loyalty Program Wins Top Honors at FlyerTalk Awards
Hertz’s loyalty program, Hertz Gold Plus Rewards, was named the best rewards program worldwide at the 2015 FlyerTalk Awards.
by Staff
March 10, 2015
Logo via The Hertz Corp.
2 min to read
Logo via The Hertz Corp.
Hertz Gold Plus Rewards, The Hertz Corp.’s loyalty program, received top honors at the 2015 FlyerTalk Awards for the fourth consecutive year.
Hertz Gold Plus Rewards was named the best rewards program of the drive category across the Americas, Europe/Africa and Middle East/Asia/Oceania, according to the company. Additionally, Hertz’s loyalty program also received the outstanding benefits recognition across Europe/Africa and Middle East/Asia/Oceania.
Held annually, the FlyerTalk Awards are determined by the FlyerTalk community, a group of half a million frequent business and leisure travelers. The community is dedicated to finding and sharing knowledge of airline, hotel and car rental affinity programs, voting within the Fly, Stay and Drive categories.
"Receiving global recognition from the influential and well-traveled FlyerTalk community is greatly appreciated given our consistent effort to provide the world's best car rental experiences," said Jeff Foland, Hertz’s senior executive vice president and chief revenue officer. "Since the introduction of the FlyerTalk Awards, Hertz has been singled out for the high quality and innovation reflected in our Gold Plus Rewards. We're grateful for the honor and inspired to earn FlyerTalk recognition in the future."
Hertz Gold Plus Rewards allows members to achieve and retain status in elite tiers and earn extra points. Other benefits include Hertz Gold Choice and Mobile Gold Alerts (an email or text message that updates renter on where his or her vehicle will be parked), according to the company.
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