The International Car Rental Show (ICRS) announces that hospitality expert Mary Ann Sena-Edelen of MGM Resorts International will deliver this year’s closing keynote address.

Entitled “Legendary Customer Service Secrets from the Hospitality Industry,” Sena-Edelen’s address will share insights from the hospitality industry that car rental companies can take home to inspire employees’ performance, add value to their teams, and improve their renters’ experiences.

Sena-Edelen, who oversees MGM’s newly formed department of Organizational Culture and Employee Experience, is a recognized event speaker whose seminars have garnered reviews such as "best in show," "riveting and lively," and "engaging, motivating, and inspiring" from attendees at other events.

“When it comes to customer service, we can look to the hospitality industry for inspiration,” says Chris Brown, executive editor of Auto Rental News. “And there is no better speaker than Mary Ann to deliver that message.”

The closing keynote address will convene on Wednesday March 29 at 4:30 p.m. The 2017 ICRS takes places March 27-29 at Bally’s Las Vegas. Visit here for updates, the full schedule, and to register.