Auto Rental News
MenuMENU
SearchSEARCH

ReachNow's Carsharing Service Adds Long-Term Rates

BMW’s ReachNow carsharing service is now offering long-term rates for up to five days of rental in the Seattle area.

by Staff
October 21, 2016
ReachNow's Carsharing Service Adds Long-Term Rates

BMW's ReachNow carsharing service, which includes MINI Clubman vehicles, now offers long-term rates for up to five days. Photo courtesy of BMW.

1 min to read


BMW's ReachNow carsharing service, which includes MINI Clubman vehicles, now offers long-term rates for up to five days. Photo courtesy of BMW.

BMW’s ReachNow carsharing service is now offering new long-term rates for weekend trips and business travelers in the Seattle area, according to a report by BMW.

The long-term rates apply to customers who want to rent one of the 520 free-floating vehicles for up to five days, says the report.

Ad Loading...

When BMW launched the ReachNow service in Seattle in May, the rates were set at three hours ($50), 12 hours ($80), and 24 hours ($110). The rates run at 49 cents per minute, according to the report.

With the expanded service, the price caps now begin at $180 for two days, $250 for three days, $300 for four days, and $350 for five days, says the report.

Although the price of a BMW shared vehicle is higher than traditional car rental services, BMW says the program offers convenience such as free parking in city spots, according to the report.

ReachNow’s Seattle fleet includes the BMW i3, the BMW 3 Series, and the MINI Cooper.

Click here for the full BMW blog post.

More Rental Operations

50 states map showing LOR rates for each state with different shades of light to dark green

U.S. Rental Length Declines Slightly in Q1 2026, Enterprise Reports

LOR overall continues to trend downward, but ongoing market and economic conditions could affect future results while the industry deals with staffing and productivity challenges.

Read More →
Illustration of a driverless futuristic front seat/dashboard view of other cars on a freeway with city skyline on horizon.

Hertz, Uber Deepen Roles In Self-Driving And Driver-Led Fleet Services

The business arrangement connects demand with scalable fleet management services and supports a range of mobility uses.

Read More →
A tech collage of electronic devices against a computer chip blueprint map.
Rental OperationsMay 1, 2026

Why Car Rental Can No Longer Run On Workarounds

The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.

Read More →
Ad Loading...
A tech collage of electronic devices against a computer chip blueprint map.
Rental OperationsMay 1, 2026

Why Car Rental Can No Longer Run On Workarounds

The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.

Read More →
A black Audi SUV superimposed on a historic scene from downtown Tashkent, Uzbekistan.

Carwiz Sets Up Rental Operations In Central Asia

The global franchise operation reaches a first in its rental fleet portfolio with new service in Uzbekistan.

Read More →
A raging brushfire in the countryside.
Rental Operationsby Martin RomjueApril 30, 2026

Where Rental Fleets Must Adjust To Shifting Catastrophe Risks

West Coast disasters pose unique challenges and liabilities for rental fleet operators, who are advised to take steps tailored to their specific situations.

Read More →
Ad Loading...
ARN Industry Newsmakers thumbnail page with ARN and ICRS logos and shots of Nick DiPrima and Martin Romjue
Rental Operationsby Martin RomjueApril 27, 2026

Using AI To Find Rental Car Damage

Angry car renters are storming social media, the mainstream media, and online ratings platforms to complain about charges they claim are either unfounded or excessive.

Read More →
Photo of CEO Krešimir Dobrilović against a gray modernist crooked-tile mural display.

Carwiz Opens Car Rental Service In Panama

A Carwiz partner in Puerto Rico is taking on the Panama franchise with operations in the nation's largest airport.

Read More →
A world map with Flexways logo and new locations headline.

Flexways Opens 10 Locations Among Franchise, Affiliate Rental Networks

The integrated business model combines each operator’s local expertise with international standards to boost sales.

Read More →
Ad Loading...
Photo of a suitcase, passport, and smartphone.

Traveler Customer Satisfaction Up This Year Data Study Shows

The study looks at customer analytics to size up performance in car rentals, rideshare, airlines, lodging, and OTAs.

Read More →
Ad Loading...