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SEARCHThe veteran rental car executive will lead global commercial strategies and develop more franchises.
(L to R): Chay Lowden, chief product officer, Rich Bowden, chief commercial officer, and Richard Lowden, CEO.
Photo: Green Motion International
Green Motion International and U-Save Car & Truck Rental recently appointed Rich Bowden as chief commercial officer, following his successful tenure as chief business officer.
Rich Bowden brings a wealth of industry expertise, having held senior commercial roles at Hertz Car Rental International, where he shaped global strategies and grew franchises.
His extensive experience and dynamic approach have proven invaluable since joining Green Motion and U-Save, where he has improved the company’s commercial position.
In his new role, Bowden will lead the global commercial strategies for Green Motion and U-Save, focusing on franchise development, partner engagement, network growth, and customer experience innovation.
"Bowden’s knowledge, professionalism, and passion for the car rental industry are unmatched,” said Richard Lowden, founder and CEO of Green Motion and President of U-Save, in an April 7 news release. “The impact he has already made across our franchise family has been phenomenal. Rich is pivotal in helping shape the future of both Green Motion and U-Save."
This strategic promotion reflects both brands' ongoing international franchise development.
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